Results 251 to 260 of about 175,606 (309)
Unified climate factors predict influenza outbreak seasonality across tropical and temperate regions. [PDF]
Stamper AR +4 more
europepmc +1 more source
The attraction of international students to Iranian medical universities: a mixed-methods analysis of contextual and institutional factors. [PDF]
Pourasghari H +5 more
europepmc +1 more source
Conceptualising the influence of corporate image on country image
PurposeThe aim of this paper is to examine the influence of corporate image on shaping the image of its country of origin (hereafter country image).Design/methodology/approachThe authors develop a conceptual framework and a series of propositions, grounded on previous studies on country of origin (COO), image transfer, corporate and place branding ...
Carmen Lopez, Manto Gotsi
exaly +4 more sources
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Advancing the country image construct
Journal of Business Research, 2009Abstract In today's globalized markets a favorable country-of-origin image (CoI) has a considerable impact on consumers' evaluation of products originating from different countries and therefore influences their subsequent buying decisions. The current paper seeks to extend our conceptual understanding of the nature and functioning of the CoI ...
Adamantios Diamantopoulos
exaly +3 more sources
Country Versus Destination Image in a Developing Country
Journal of Travel and Tourism Marketing, 2010ABSTRACT In contrast to the country of origin studies in international marketing, the tourism literature fails to differentiate between the image of the country and that of the destination as a tourism product. The distinction is important for developing countries suffering from negative country perceptions, as opposed to more positive views regarding ...
Sara Campo, Maria D Alvarez
exaly +2 more sources
Destination in a country image context
Annals of Tourism Research, 2008Abstract This paper provides greater substance to destination image research by contextualizing and expanding the scope of relevant constructs through the use of knowledge gained in product-country research. These product-country image constructs are built on an attitude theory framework, and this platform enables the application of them in an ...
John Nadeau, Louise Heslop
exaly +2 more sources

