Results 91 to 100 of about 911,249 (301)
ABSTRACT This paper examines the determinants of generative AI (GenAI) knowledge and usage among agricultural extension professionals. Drawing on survey data from agricultural extension personnel in Tennessee, we employ regression analyses and latent Dirichlet allocation (LDA) for topic modeling of open‐ended responses to study the knowledge and usage ...
Abdelaziz Lawani +3 more
wiley +1 more source
Seyla Azoz, Martin Peters, Graham Jones
doaj +1 more source
MARKETING APPROACHES TO CUSTOMER EXPERIENCE MEASUREMENT AND EVALUATION
The article shows the variety of existing marketing methods to measure and evaluate the consumer experience. The necessity of creation of a comprehensive Customer Experience Management System on the basis of empirical data in order to create a platform ...
A. Serzhantov, M. Orlova
doaj
Assessing the customer experience quality and customer loyalty: The mediating role of customer satisfaction [PDF]
Customer loyalty must be maintained and improved by the firm, including the hospitality sector. Customers determine the sustainability and the firm success.
Ananta Budhi Danurdara, Anwari Masatif
doaj +1 more source
ABSTRACT Native plants offer a variety of aesthetic (e.g., fall colour, fruit, flowers) and functional benefits (e.g., pollinator friendly, wildlife friendly, water management). How these benefits influence consumer choice and perceived value of native versus introduced plants is not well understood.
Alicia Rihn +3 more
wiley +1 more source
MARKETING APPROACHES TO CUSTOMER EXPERIENCE MEASUREMENT AND EVALUATION
The article shows the variety of existing marketing methods to measure and evaluate the consumer experience. The necessity of creation of a comprehensive Customer Experience Management System on the basis of empirical data in order to create a platform ...
A. Serzhantov, M. Orlova
doaj
Retracted: Customer Experience towards the Product during a Coronavirus Outbreak. [PDF]
Neurology B.
europepmc +1 more source
ABSTRACT This paper explores Swedish consumers' protein preferences by estimating the willingness‐to‐pay (WTP) for minced meat and plant‐based proteins in pasta sauce from an in‐store experiment (n = 206) and an online discrete choice experiment (n = 517). On average, the WTP was highest for minced meat.
Emilia Mattsson +3 more
wiley +1 more source
Developing a Model for Successful Implementation of Customer Experience Management in Organizations: A Qualitative Study [PDF]
Objective Building a strong customer experience is currently one of the most important management goals. The explosion of potential touch points and diminishing control over the customer experience requires companies to integrate multiple business ...
Payam Mardazad Navi +3 more
doaj +1 more source
ChatGPT's influence on customer experience in digital marketing: Investigating the moderating roles. [PDF]
Abdelkader OA.
europepmc +1 more source

