Results 281 to 290 of about 911,249 (301)

Customer engagement: the construct, antecedents, and consequences

Journal of the Academy of Marketing Science, 2016
Anita Pansari, V Kumar
exaly  

Customer experience: fundamental premises and implications for research

Journal of the Academy of Marketing Science, 2020
Larissa Becker, Elina Jaakkola
exaly  

Customer Experience

2012
openaire   +1 more source

Blame the Bot: Anthropomorphism and Anger in Customer–Chatbot Interactions

Journal of Marketing, 2022
exaly  

Customer Experience Creation: Determinants, Dynamics and Management Strategies

Journal of Retailing, 2009
A Parasuraman, Anne Roggeveen, Michael Tsiros   +2 more
exaly  

Do social media marketing activities enhance customer equity? An empirical study of luxury fashion brand

Journal of Business Research, 2012
Angella J Kim, Eunju Ko
exaly  

Customer-Experience-Management

2022
Karsten Kilian, Ralf T. Kreutzer
openaire   +1 more source

The Impact of Corporate Social Responsibility on Firm Value: The Role of Customer Awareness

Management Science, 2013
Henri Servaes, Ane Tamayo
exaly  

Customer Experience Management

2021
openaire   +1 more source

Customer value co-creation behavior: Scale development and validation

Journal of Business Research, 2013
Youjae Yi, Taeshik Gong
exaly