Results 101 to 110 of about 4,306 (262)

A Green Consumer‐Based Approach to Advance Branding Strategies in Experiential Consumption Contexts. Insight From the Cruise Industry

Business Strategy and the Environment, EarlyView.
ABSTRACT Growing environmental awareness has intensified demand for sustainability and transparency, especially in cruise tourism, a high‐impact and highly scrutinised service context. This study examines how green consumption values (GCV) shape passengers' perceptions of the credibility of green marketing claims (believability) and, in turn, influence
Marcello Risitano, Giuseppe La Ragione, Annarita Sorrentino, Francesco Parola   +3 more
wiley   +1 more source

A Survey of Process Mining for Customer Management

Engineering Proceedings
Currently, organizations are experiencing rapid growth in the digitization of their processes, which generates a high availability of data and metadata in information systems generated by the activities of operations and support areas.
Javier Dioses, Leyde Cordova
doaj   +1 more source

The Interlink Between Sustainable Entrepreneurship and Ethics: A Systematic Review and Critical Reflection of the Literature

Business Strategy and the Environment, EarlyView.
ABSTRACT This article explores the link between sustainable entrepreneurship and ethics. Based on a systematic literature review, the article analyzes 153 articles by adopting a content analysis approach. The article explores dominant theories, themes and key stakeholders impacted by sustainable entrepreneurship and ethics and focuses on novel ...
Melissa Demartini, Devika Kannan, Kannan Govindan   +2 more
wiley   +1 more source

Prosumers and Sustainable Market Governance: Development of the Community‐Oriented Marketing Approach Scale

Business Strategy and the Environment, EarlyView.
ABSTRACT This research develops and empirically validates the Community‐Oriented Marketing Approach (COMA), a 20‐item multidimensional scale designed to measure prosumer perceptions within participatory market systems. COMA conceptualizes prosumers as active co‐value creators and institutional agents, driving sustainable market governance.
Alpaslan Kelleci, Oguzhan Essiz
wiley   +1 more source

Visualizing ESG Signaling Through User‐Generated Content: A Strategic Foresight Framework for Symbolic Legitimacy in Hospitality Branding

Business Strategy and the Environment, EarlyView.
ABSTRACT Social media platforms today have become essential for consumer‐brand interactions, with visual content playing a pivotal role in shaping engagement and brand perception. Although text‐based user‐generated content (UGC) has been widely studied, the potential of visual UGC, particularly in the travel, tourism and hospitality (TTH) sector ...
Chinchu Abraham, Pabitra Mitra, Sujoy Bhattacharya   +2 more
wiley   +1 more source

Self‐Transcendence and Self‐Enhancement Values as Drivers of Eco‐Travel Behavior. Implications for Business Strategies for Eco‐Tourism Sector

Business Strategy and the Environment, EarlyView.
ABSTRACT Ecotourism encourages environmentally friendly travel; however, little is known about the underlying value systems influencing travelers' choices and actions. This study uses a mixed‐method methodology that combines post hoc qualitative analysis with a large‐scale quantitative survey to examine the influence of multiple value dimensions on ...
Yuemeng Ge, Zhi Li, Naman Sreen, Rsha Alghafes, Mai Nguyen   +4 more
wiley   +1 more source

Industry 4.0‐Enabled Circular Economy: Empirical Evidence and Strategic Roadmap for Manufacturing and Service Sectors

Business Strategy and the Environment, EarlyView.
ABSTRACT This study examines how Industry 4.0 (I4.0) technologies can strengthen circular economy (CE) implementation in manufacturing and service organizations. Although recent studies discuss CE–I4.0 integration, empirical evidence comparing sectors and mapping technologies to specific CE lifecycle stages remains limited.
Vikas Swarnakar, Than'a Anwer Khaleel Almazidah Alsaoudi, Malik Khalfan, Abdelrahman E. E. Eltoukhy, Adolf Akwei Acquaye   +4 more
wiley   +1 more source

Digital Transformation for Sustainable Development of SMEs: A Systematic Review of ‘How We Know,’ ‘What We Know’ and Research Agenda

Business Strategy and the Environment, EarlyView.
ABSTRACT Small‐ and medium‐sized enterprises (SMEs) are expected to contribute more significantly to the sustainability agenda. Digital transformation (DT) has the potential to enable SMEs to fulfil their sustainable development goals. However, SMEs encounter unique challenges in leveraging DT for sustainability due to their size, limited resources and
Phuc G. Le, Duyen Chu, Thomas Domboka, Hien Nguyen   +3 more
wiley   +1 more source

The Digital‐Sustainability Disconnect: A Test of Strategic Alignment in the Circular Economy Transition

Business Strategy and the Environment, EarlyView.
ABSTRACT This study challenges the common assumption that digital and sustainability transformations are naturally synergistic. Integrating signaling theory and the dynamic capability view, we argue that for many firms, particularly traditional SMEs, these initiatives are pursued on separate, unaligned strategic tracks, creating a “signaling‐substance ...
Nicolas Depetris‐Chauvin, Marta Fernández‐Olmos, Wenbo Hu   +2 more
wiley   +1 more source

Achieving Immanent Organizational Ethics: Managing Paradoxical Tensions in Packaging

Business Strategy and the Environment, EarlyView.
ABSTRACT Firms face strategic tensions in packaging materials through their conflicting but complementary social, environmental and economic goals in achieving sustainability. Reducing and repurposing plastics, glass, paper and cardboard in agriculture, horticulture and aquaculture is proving a challenge.
Sitong Michelle Chen, Ralph J. Bathurst
wiley   +1 more source