Results 241 to 250 of about 3,138,918 (252)
Some of the next articles are maybe not open access.

How to create a realistic customer journey map

Business Horizons, 2017
Mark S Rosenbaum
exaly  

Understanding Customer Experience Throughout the Customer Journey

Journal of Marketing, 2016
Peter C. Verhoef
exaly  

Here Today, Gone Tomorrow? Mapping and modeling the pop-up retail customer journey

Journal of Retailing and Consumer Services, 2020
Frances Gunn
exaly  

Expanded Customer Journey Map: Interaction Mapping Framework Based on Scenario

Communications in Computer and Information Science, 2014
Younghwan Pan
exaly  

Integrating Satisfaction and Cultural Background in the Customer Journey: A Method Development and Test

Journal of International Consumer Marketing, 2017
Kenny Basso, Daniel De Salles Canfield
exaly  

A Design Process for a Customer Journey Map: A Case Study on Mobile Services

Human Factors and Ergonomics in Manufacturing, 2016
Heekung Moon, Sung H. Han, Sang W Hong
exaly  

Loyalty Formation for Different Customer Journey Segments

Journal of Retailing, 2019
Peter C. Verhoef   +2 more
exaly  

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