Results 1 to 10 of about 82,551 (192)
Explainable Model Fusion for Customer Journey Mapping [PDF]
Frontiers in Artificial Intelligence, 2022 Due to advances in computing power and internet technology, various industrial sectors are adopting IT infrastructure and artificial intelligence (AI) technologies. Recently, data-driven predictions have attracted interest in high-stakes decision-making.
Kotaro Okazaki +3 more
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Process mining and customer journey mapping in healthcare: Enhancing patient-centred care in stroke rehabilitation [PDF]
Digital HealthBackground Patient-centred care and enhancing patient experience is a priority across Australia. Stroke rehabilitation has multiple consumer touchpoints that would benefit from a better understanding of customer journeys, subsequently impacting better ...
Ingy Shafei +2 more
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Co‐designing a telepractice journey map with disability customers and clinicians: Partnering with users to understand challenges from their perspective [PDF]
Health ExpectationsIntroduction Telepractice has the potential to align with the directive to reduce inequalities by United Nations Sustainable Development Goal 10. Telepractice additionally addresses a national digital health strategic plan for accessible digitally ...
Cloe Benz +13 more
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Journal of Medical Internet ResearchBackgroundDeveloping user-centered digital health hardware requires systematic design methods applicable across clinical contexts. As diabetes mellitus continues to rise globally and contributes to morbidity, mortality, and costs, effective nutritional ...
Jose M Palomares +6 more
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Journal of eScience Librarianship, 2021 Objective: Customer journey mapping and design thinking were identified as useful tools for identifying deeper insights into the research data service needs of researchers on our campus with their direct input.
Kay Bjornen, Cinthya Ippoliti
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Developing a Planned Journey Map of Banking Mobile Services Users (Case Study: Mellat Bank) [PDF]
مدیریت بازرگانی, 2020 Objective Given that the customers’ experience in each industry, service and communication channel is unique and special, this study aims at identifying and examining the strengths and weaknesses of the existing models in the developing customers ...
Gholamreza Jandaghi +4 more
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Tourism and Hospitality Management, 2023 Purpose – While customer experience management has become an essential practice for service businesses, employee experience management is a less frequently used tool.
Viola HORVÁTH, Zsófia Kenesei
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Customer complaint journey mapping: a qualitative approach [PDF]
British Food Journal, 2020 PurposeThis paper aims to extend the customer complaint behaviour (CCB) knowledge by introducing a visual technique called customer complaint journey mapping as a means of capturing and understanding multi-faceted service failures involving multiple actors.Design/methodology/approachResearch participants were trained to record contemporaneous accounts ...
Koussaif, Hiba +2 more
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Embracing AI and Big Data in customer journey mapping: from literature review to a theoretical framework [PDF]
Innovative Marketing, 2019 Nowadays, Big Data and Artificial Intelligence (AI) play an important role in different functional areas of marketing. Starting from this assumption, the main objective of this theoretical paper is to better understand the relationship between Big Data ...
Mario D'Arco +3 more
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How Can Firms Effectively Use Technology in Customer Journey Management
Technology Innovation Management Review, 2021 Customer Journey (CJ) mapping offers a view of the Customer Experience (CX) from a customer's standpoint, which acts as the first step towards a myriad of actions that can be performed to improve CX.
William Boscardini Helouani
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