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Design of walking aids for the elderly based on the Kano-AHP-FEC method. [PDF]
Wang T +4 more
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Assessing artificial intelligence's impact on e-customer loyalty in the Saudi Arabian market. [PDF]
Beyari H.
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Sustainable EV routing using spectral clustering and fuzzy reinforcement learning with energy constrained A* under mobility index and waiting constraints. [PDF]
P AP, R R.
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Credibility-based knowledge graph embedding for identifying social brand advocates. [PDF]
Abu-Salih B +4 more
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Implementation of Customer Journey Mapping in Digital Business Development
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Customer Journey Mapping Using Stochastic Models
Volume 3A: 48th Design Automation Conference (DAC), 2022Abstract A customer journey map is a visual representation of the process that a person goes through when interacting with a product or a service and it is often related to human-centered design. The process of which customer journey maps are built is referred to as customer journey mapping (CJM) and traditionally this process includes ...
Yiqing Ding, Erin F. MacDonald
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Экономика и предпринимательство, 2021
В статье рассмотрено такое явление, как карта путешествия пользователей (покупателей). Карту используют, чтобы собирать инсайты пользователей: какие из точек соприкосновения с вашим продуктом имели успех, а какие негативно сказались на опыте клиента.
openaire +1 more source
В статье рассмотрено такое явление, как карта путешествия пользователей (покупателей). Карту используют, чтобы собирать инсайты пользователей: какие из точек соприкосновения с вашим продуктом имели успех, а какие негативно сказались на опыте клиента.
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Customer Journey Maps for Demographic Online Customer Profiles
International Journal of Virtual Communities and Social Networking, 2016In the digital landscape where the customer is defining and reveling in his choices each marketer should look at how best to cater to a specific customer so that both sides walks away smiling. In order to do this most product and service companies are currently drawing up their typical customer profiles and takes it to a higher level by giving the ...
Deepa Ittimani Tholath +1 more
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Reimagining customer service through journey mapping and measurement
European Journal of Marketing, 2020Purpose How can customer service be so bad in an era when companies collect endless data on customer interactions? The purpose of this paper is to contribute to the important challenge of elevating customer service delivery by providing guidelines for when and how to select optimal measures of customer service measurement using a new decision ...
Charles H. Patti +2 more
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Common pitfalls in customer journey maps
Interactions, 2016This forum addresses conceptual, methodological, and professional issues that arise in the UX field's continuing effort to contribute robust information about users to product planning and design. --- David Siegel and Susan Dray, Editors
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