Results 101 to 110 of about 750,122 (295)
Journal of Management and Business ReviewAmid the intense competition in the Fast-Moving Consumer Goods (FMCG) industry, companies must continuously seek ways to build long-term relationships with customers to maintain their loyalty. Customer Relationship Marketing (CRM), service quality, brand
Nani Fitriani +2 more
doaj +1 more source
Investigating the role of utilitarian and hedonic goals in characterizing customer loyalty in E-marketplaces. [PDF]
Heliyon, 2023 Puspitasari I +3 more
europepmc +1 more source
Boost Customer Loyalty With Online Support: The Case Of Mobile Telecomms Providers [PDF]
The paper explores the effect of customer satisfaction with online supporting services on loyalty to providers of an offline core service. Supporting services are provided to customers before, during or after the purchase of a tangible or intangible core
Riel,Allard C.R.,van +3 more
core
Business Strategy and the Environment, EarlyView.ABSTRACT SMEs receive increasing institutional support to embed sustainability, yet they vary widely in their ability to translate such support into practice. This study addresses this gap by examining the internal cognitive and strategic mechanism (sustainability orientation) through which managers interpret institutional support and the contextual ...
Michael Zisuh Ngoasong +3 more
wiley +1 more source
Interaction of Employee Loyalty and Customer Loyalty in the Service Industry
تحقیقات بازار یابی نوین, 2011 The subject of customer loyalty is a focal concern of marketers who seek to identify its antecedents and casual structure with the aim of better understanding of its relationship with employee loyalty, particularly in the service sector.
Manijeh Gharacheh, Monireh Dabooeian
doaj +2 more sources
An empirical investigation of E-loyalty formation for online shopping in China
Acta PsychologicaThe study aimed to examine online customer behavior in China by exploring the attitudinal and behavioral loyalty of customers. The proposed model categorizes the factors of customer e-loyalty as investigated from various perspectives.
Lan Juanli +5 more
doaj +1 more source
Customer Loyalty and Electronic Loyalty
SRPH Journal of Applied management and Agile Organisation, 2022 openaire +1 more source
Corporate Decarbonization via Technology and Management
Business Strategy and the Environment, EarlyView.ABSTRACT This study provides a comprehensive overview of key findings on decarbonization, advanced technologies, and management strategies, highlighting emerging themes shaping the field. Advanced technologies enhance carbon reduction through efficiency, real‐time monitoring, and optimizing resource optimization.
Heidy Montero‐Teran +2 more
wiley +1 more source
Perceived benefits of customer loyalty programs: validating the scale in the Indian context [PDF]
The article endeavors to validate the scale developed by Mimouni-Chaabane and Volle (2010) that measures perceived benefits of customer loyalty programs in the Indian context.
Venu Gopal RAO, Sunny BOSE
core
Business Strategy and the Environment, EarlyView.ABSTRACT The role of artificial intelligence (AI) in achieving sustainability goals has garnered attention in academic literature. While AI has been argued to be crucial in addressing circularity challenges, organizations face challenges in configuring a business model.
Jian Wang +4 more
wiley +1 more source