Results 291 to 300 of about 293,848 (308)
Some of the next articles are maybe not open access.

Customer engagement: the construct, antecedents, and consequences

Journal of the Academy of Marketing Science, 2016
Anita Pansari, V Kumar
exaly  

Customer value co-creation behavior: Scale development and validation

Journal of Business Research, 2013
Youjae Yi, Taeshik Gong
exaly  

From Social to Sale: The Effects of Firm-Generated Content in Social Media on Customer Behavior

Journal of Marketing, 2016
Ram Bezawada   +2 more
exaly  

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