Results 31 to 40 of about 50,439 (315)

THE EFFECTS OF SERVICE QUALITY AND CORPORATE REBRANDING ON BRAND IMAGE, CUSTOMER SATISFACTION, BRAND EQUITY AND CUSTOMER LOYALTY: STUDY IN ADVERTISING COMPANY AT TVONE [PDF]

open access: yesRussian Journal of Agricultural and Socio-Economic Sciences, 2016
The purpose of this study was to analyze the effects of service quality on brand image, service quality on customer satisfaction, service quality on brand equity, service quality on customer loyalty, corporate rebranding on brand image, corporate ...
Chaniago A.
doaj   +1 more source

Peran Mediasi Customer Satisfaction dalam Customer Experience Dan Loyalitas Pelanggan

open access: yesJurnal Bisnis dan Manajemen, 2020
This study aims to examine the effect of customer experience and customer satisfaction on customer loyalty and whether customer satisfaction mediates the relationship between customer experience and customer loyalty.
Demak Claudia Yosephine Simanjuntak   +1 more
doaj   +1 more source

Customer Loyalty and Brand Management [PDF]

open access: yes, 2019
Loyalty is one of the main assets of a brand. In today’s markets, achieving and maintaining loyal customers has become an increasingly complex challenge for brands due to the widespread acceptance and adoption of diverse technologies by which customers communicate with brands. Customers use different channels (physical, web, apps, social media) to seek
Rubio Benito, Natalia   +1 more
openaire   +3 more sources

Brand personality and its influence on brand loyalty - Do sophisticated brands have more brand loyal customers? [PDF]

open access: yes, 2009
Objectives. Creating loyal customers is one of the most important aims organisations have. However, most marketing departments try to create loyal customers through customer loyalty programmes only.
Skatulla, Veronika   +4 more
core   +1 more source

CUSTOMER EXPERIENCE TERHADAP CUSTOMER LOYALTY DENGAN MEDIASI CUSTOMER ENGAGEMENT DAN CUSTOMER TRUST CV. WAHYU PRATAMA

open access: yesJurnal Performa, 2021
Persaingan ketat dalam dunia bisnis mengharuskan suatu perusahaan memiliki strategi yang tepat, strategi yang tepat akan membantu perusahaan berkembang dengan pesat.
Dina Gandhi Rachmawati   +1 more
doaj   +1 more source

INVESTIGATION OF CUSTOMER LOYALTY IN TOURISM

open access: yesProceedings of the 38th International Academic Conference, Prague, 2018
Aim: The aim of this study is to investigate customer loyalty in the tourism sector by taking into consideration quality of service and customer satisfaction.Method: A questionnaire was applied to measure customer loyalty, quality of service and customer satisfaction. 369 customers answered the questionnaire voluntarily.
Aral, Neşe, Aydemir, Mine
openaire   +3 more sources

Microstructure Evolution of a VMnFeCoNi High‐Entropy Alloy After Synthesis, Swaging, and Annealing

open access: yesAdvanced Engineering Materials, EarlyView.
The synthesis and processing (rotary swaging and annealing) of the novel VMnFeCoNi alloy is investigated, alongside the estimation of the grain size effect on hardness. Analysis of a wide grain size range of recrystallized microstructures (12–210 µm) reveals a low annealing twin density.
Aditya Srinivasan Tirunilai   +6 more
wiley   +1 more source

Structural determinants of customer loyalty among long-term insurance consumers in Namibia

open access: yesCogent Business & Management
Customer satisfaction, retention, and loyalty are essential for a positive return on sales in the insurance industry. This study examines the key determinants of customer loyalty among long‑term insurance consumers in Namibia.
Bianca Tjizumaue   +1 more
doaj   +1 more source

Critical review of the e-loyalty literature: a purchase-centred framework [PDF]

open access: yes, 2012
Over the last few years, the concept of online loyalty has been examined extensively in the literature, and it remains a topic of constant inquiry for both academics and marketing managers.
Valvi, AC   +3 more
core   +1 more source

Intramolecular Interactions between Folded and Disordered Regions Shape Ubiquilin Structure and Function

open access: yesAdvanced Science, EarlyView.
Ubiquilin (UBQLN), like many other human proteins, contains both well‐folded and disordered regions. Here, we show that intramolecular interactions between disordered regions and folded domains modulate between open and closed topologies of UBQLN proteins, altering their structure and function.
Jessica K. Niblo   +4 more
wiley   +1 more source

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