Results 21 to 30 of about 823,272 (398)

PERSONAL SELLING AND DIGITAL MARKETING AS CRUCIAL FACTORS IN MAXIMIZING CUSTOMER SATISFACTION THROUGH PERCEIVED VALUE IN THE USAGE OF M-BANKING APPLICATION

Jurnal Aplikasi Manajemen, 2022
The use of mobile banking applications supports the level of customer satisfaction of BPR Lembah Artha. The growth in the use of mobile banking shows customer satisfaction and the success of digital marketing.
Abimanyu Tuwuh Sembhodo, Adya Hermawati, Endang Fatmawati, I Wayan Ruspendi Junaedi, Shujahat Ali   +4 more
doaj   +1 more source

ROLE OF PERCEIVED VALUE ON CUSTOMER LOYALTY THROUGH OPTIMIZATION OF SERVICE QUALITY AND INNOVATION

Jurnal Aplikasi Manajemen, 2023
Service providers must pay attention to customer satisfaction in their activities. They must focus on the quality of services provided and the need for innovation to increase customer value.
Husin Husin, Adya Hermawati, Yuli Purbaningsih, Susriyanti Susriyanti, Sylvia Fettry, Shujahat Ali   +5 more
doaj   +1 more source

Understanding post-adoption behaviour in the context of ride-hailing apps: the role of customer perceived value

Information Technology and People, 2021
PurposeDespite the perceived role of customer value in post-adoption behaviour in the context of ride-hailing apps such as Uber, there has been limited research on the subject.
K. Ofori, Hod Anyigba, Ogechi Adeola, Junwu Chai, C. Osakwe, Olayinka David-West   +5 more
semanticscholar   +1 more source

An Analysis of Relationship between Perceived Value, Perceived Quality, Customer satisfaction and Re-purchase Intention in Tehran Department Stores [PDF]

‫مدیریت بازرگانی, 2012
Today more than ever customer orientation as the most important competitive advantage has gained an increasing importance. This paper aims to examine the relation between perceived value, perceived quality, customer satisfaction, and re-purchase ...
Bahram Ranjbarian, Majid Rashid Kaboli, Ali Sanayei, Alireza Hadadian   +3 more
doaj   +1 more source

Pengaruh Service Quality, Corporate Image dan Perceived Value terhadap Customer Loyalty yang Dimediasi oleh Customer Satisfaction di Rumah Sakit Advent Manado

Aksara, 2022
Terjadinya pertambahan jumlah rumah sakit dari tahun ke tahun yang pesat mendorong seluruh rumah sakit harus selalu berfokus pada layanan kesehatan yang bermutu.
Shapely Ambalao, Ronny Walean, Marni Roring, Marselina Lay Rihi   +3 more
doaj   +1 more source

Pengaruh Customer Perceived Value Terhadap Word Of Mouth Dengan Customer Loyalty Sebagai Variabel Mediasi (Study Kasus Di CV Putra Putri)

Eksis: Jurnal Riset Ekonomi dan Bisnis, 2017
This research aims to determine how much influence customer perceived value (X1) to word of mouth (Y2), customer perceived value (X1) to customer loyalty (Y1), customer loyalty (Y1) to word of mouth (Y2) and customer perceived value (X1) to word of ...
Abdul Rohim, Sonny Arvianto
doaj   +1 more source

How to build trust: Evidence from Thai customers in the latex glove industry [PDF]

Innovative Marketing, 2021
This paper examined the impact of product quality, perceived risk, and perceived value on customer trust in the latex glove industry of Thailand. It used a structural equation model (SEM) to analyze the association between two or more variables.
Long Kim, Pattarawadee Maijan, Teerasak Jindabot, Wanamina Bostan Ali   +3 more
doaj   +1 more source

Reviewing and conceptualising customer-perceived value [PDF]

The Marketing Review, 2012
Customer-perceived value is of concern for consumers wishing to make sound purchase choices, for practitioners who are keen to improve their customers’ perceptions of value, and for researchers seeking to clarify the conceptual underpinnings of customer-perceived value and its relationship with other marketing variables.
Connie Chang, Sally Dibb
openaire   +1 more source

The effect of service quality, perceived value, and customer trust towards customer loyalty on online transportation Gojek in Surabaya

Manajemen dan Bisnis, 2021
This study aims to analyze several factors that affect customer loyalty GoRide and GoCar in Surabaya. Several variables such as service quality, perceived value, and customer trust are examined in this study to see their effect on customer loyalty.
Kevin Kevin, Dudi Anandya
doaj   +1 more source

Impact of Information Quality on Customer Perceived Value, Experience Quality, and Customer Satisfaction from Using GoFood Aplication

, 2021
Introduction/Main Objectives: The existence of technological advances in online transportation provides benefits to the community, and especially for the culinary industry; consumers no longer have to go to restaurants to buy food; it can be ordered ...
T. S. Patma, Nilawati Fienaningsih, Karisma Sri Rahayu, I. G. L. S. Artatanaya   +3 more
semanticscholar   +1 more source