Results 31 to 40 of about 823,272 (398)

E-COMMERCE: THE IMPORTANCE ROLE OF CUSTOMER PERCEIVED VALUE IN INCREASING ONLINE REPURCHASE INTENTION

open access: yesDinasti International Journal of Digital Business Management, 2021
In the midst of digital business growth rapidly and Covid-19 pandemic that has lasted for several years, people tends to carry out all their activities from home, including fulfilling their needs through various e-commerce services.
Johan Hendri Prasetyo   +3 more
semanticscholar   +1 more source

Black Friday rituals, customer perceived value and loyalty among young adult customers in South Africa: A Stimulus-Organism-Response perspective

open access: yesCogent Business & Management, 2020
The study explores the nexus of relationship between Black Friday rituals, customer value and customer loyalty among young adult customers in South Africa.
Tendai Douglas Svotwa   +2 more
doaj   +1 more source

Impact of Perceived Product Value on Customer-Based Brand Equity: Marx’s Theory – Value-Based Perspective

open access: yesFrontiers in Psychology, 2022
Management research is allocating energies to seek ways to improve organizational performance. Branding has become a significant phenomenon that academicians and scholars have studied.
Yonggang Qiao, Xirui Yin, Gao Xing
doaj   +1 more source

The effect of customer-perceived value when paying for a product with personal data: A real-life experimental study

open access: yes, 2021
This study delves into consumers’ privacy valuation, modeling the privacy calculus as a mediating construct and aiming to investigate the factors that possibly influence the perceived costs and benefits thereof.
David Fehrenbach, C. Herrando
semanticscholar   +1 more source

Model Keterkaitan Persepsi Nilai, Citra Merek, Kepuasan dan Loyalitas Pelanggan Rumah SakitModel Keterkaitan Persepsi Nilai, Citra Merek, Kepuasan dan Loyalitas Pelanggan Rumah Sakit [PDF]

open access: yesJurnal Manajemen Dan Kewirausahaan, 2020
To maintain the continuity of a business/service is important to retain existing customers. It is necessary to see what factors affect customer loyalty.
Elsa Luvia Harmen   +2 more
doaj   +1 more source

Perceived Value pada Customer Loyalty Peran Mediasi Customer Engagement

open access: yesJurnal Pendidikan Ekonomi Undiksha, 2022
The Covid pandemic has changed the pattern of people's life habits, one of the impacts felt is that the operational needs of the office work industry, schools and so on have shifted during the pandemic. One of the impacts that arises is the need for an internet connection network that supports online operational activities.
I Wayan Meryawan   +2 more
openaire   +1 more source

Customer perceived value, satisfaction, loyalty: a study In fast moving consumer good (fmcg)

open access: yesTạp chí Khoa học Đại học Mở Thành phố Hồ Chí Minh - Kinh tế và Quản trị kinh doanh, 2021
The study was conducted to investigate the different effects of customer perceived value and satisfaction to customer loyalty based on different kinds of products and demographics. With 373 of the sample in HCM city, this research indicates that customer
Lê Đức Anh   +1 more
doaj  

Explaining the role of customer engagement in creating value for the banking industry based on the perceived value and the value provided to the customer [PDF]

open access: yesکاوش‌های مدیریت بازرگانی, 2022
Introduction: The primary goal of sustainable businesses is to create superior value for customers and gain value from them. That is, to achieve success, companies need to create value for customers as they create their own values for the company. The co-
Amir Ranjbarian   +3 more
doaj   +1 more source

The contribution of perceived firm marketing innovation initiatives to customer perceived value and loyalty: does switching experience really matter? [PDF]

open access: yes, 2016
In recent years, perceived firm marketing innovation initiatives (PFMII) are increasingly considered as an important means to ensure customers' continued loyalty.
Chuah, S. H. W.   +2 more
core   +3 more sources

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