Results 101 to 110 of about 1,489,919 (372)
Does a Specialized Niche Market Vegetable Processor Enjoy Bargaining Power?
ABSTRACT Agribusiness companies may achieve competitive advantage through specialization within niche markets. One such niche is the fresh‐cut fruit and vegetable market, which has been steadily growing in Germany. This study examines whether the specialization of a German fresh‐cut producer grants it with market power within this niche market.
Nikolas Bublik +3 more
wiley +1 more source
As the development of the business industry, it is now seen some companies that have a lot of customers so that it is required a good Customer Relationship Management to maintain long-term relationships with customers.
Dian Tauriana, Ni Made Dini Arisani
doaj +1 more source
Integrating Kano’s Model and SERVQUAL to Improve Healthcare Service Quality [PDF]
The purpose of this research is focus on customer relationship management (CRM) strategies and relationship between service attributes and customer satisfaction through Kano’s model especially on healthcare service at the private hospital.
Dwi, Sulisworo, Nora, Maniquiz
core
ABSTRACT This study investigates how consumer taste and brand equity perceptions shape the acceptance of plant‐based milk products. Using a blind/informed tasting experiment, we evaluated consumers' willingness to buy (WTB) and taste perception of a plant‐based milk alternative produced by a traditional dairy brand, compared with competing plant‐based ...
Federico Parmiggiani +6 more
wiley +1 more source
In view of requirements of informatization and intelligence of customer relationship management system of coal enterprises, the paper proposed a design scheme of intelligent customer relationship management system of coal enterprises based on SQL Server ...
OUYANG Hao +4 more
doaj +1 more source
Evolution of customer relationship management to data mining-based customer relationship management: a scientometric analysis. [PDF]
Pynadath MF, Rofin TM, Thomas S.
europepmc +1 more source
INTEGRATING KANSEI ENGINEERING AND CUSTOMER RELATIONSHIP MANAGEMENT TO IMPROVE SERVICE QUALITY: A CASE STUDY AT SHOPPING MALL IN SURABAYA [PDF]
With respect to customer dynamics in experiencing products and services, nowadays, customers tend to highly demand hedonism, pleasure and individuality rather than functionality and usability.
Hartono, Markus +2 more
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Assessing the Impact of Promotions on Consumer Purchasing Behavior During Crises
ABSTRACT Understanding how households modify their food expenditure decisions during times of crisis is essential because consumer purchasing behavior frequently changes during these times. This study looks at these behavioral shifts during the COVID‐19 pandemic, concentrating on how price sensitivity and response to sales promotions changed over the ...
Wafa Mehaba, José María Gil
wiley +1 more source
The nexus between quality of customer relationship management systems and customers' satisfaction: Evidence from online customers' reviews. [PDF]
Nilashi M +6 more
europepmc +1 more source
Predicting Customer Potential Value: an application in the insurance industry [PDF]
For effective Customer Relationship Management (CRM), it is essential to have information on the potential value of customers. Based on the interplay between potential value and realized value, managers can devise customer specific strategies.
Donkers, A.C.D., Verhoef, P.C.
core +1 more source

