Results 111 to 120 of about 214,916 (304)

PENGARUH RELATIONSHIP MARKETING TERHADAP CUSTOMER RETENTION ORIENTATION DAN DAMPAKNYA PADA RELATIONSHIP OUTCOME DARI NASABAH BANK UMUM DI KOTA MALANG

open access: yesWacana: Jurnal Sosial dan Humaniora, 2012
The relationship marketing consists of seven efforts, there are belonging, communication, customization, differentiation, personalization, rewarding, security and convenience.
Yustina - Chrismardani   +2 more
doaj  

MARKETING STRATEGY RELATIONSHIP AND SERVICE QUALITY TO CUSTOMER SATISFACTION AT AUTO 2000 IN BANDUNG (WEST JAVA) [PDF]

open access: yes
The background of this study was customer relationship marketing and service quality of customer Auto 2000 in Bandung (West Java) have accepted that customer retention is even more profitable than customer attraction and we can observe the interest of ...
Achmad Hidayat Sutawidjaya
core  

Determinants of Knowledge and Usage of Generative Artificial Intelligence in Agricultural Extension: Evidence From Tennessee Extension Personnel

open access: yesAgribusiness, EarlyView.
ABSTRACT This paper examines the determinants of generative AI (GenAI) knowledge and usage among agricultural extension professionals. Drawing on survey data from agricultural extension personnel in Tennessee, we employ regression analyses and latent Dirichlet allocation (LDA) for topic modeling of open‐ended responses to study the knowledge and usage ...
Abdelaziz Lawani   +3 more
wiley   +1 more source

PENGARUH PREMI DAN KEPERCAYAAN TERHADAP NILAI DAN DAMPAKNYA TERHADAP LOYALITAS NASABAH YANG MEMPENGARUHI RETENSI NASABAH: STUDI KASUS PADA NASABAH PT PRUDENTIAL LIFE ASSURANCE AGENCY PRU VICTORY [PDF]

open access: yes, 2016
Siti Mudrika, 2016; The Impactt of Value on Customer Retention through Customer Loyalty : Case Study on Customer of PT Prudential Life Assurance.
MUDRIKA, SITI
core  

Regional Differences in U.S. Consumer Preferences for Native Woody Shrubs With Varying Aesthetic Characteristics

open access: yesAgribusiness, EarlyView.
ABSTRACT Native plants offer a variety of aesthetic (e.g., fall colour, fruit, flowers) and functional benefits (e.g., pollinator friendly, wildlife friendly, water management). How these benefits influence consumer choice and perceived value of native versus introduced plants is not well understood.
Alicia Rihn   +3 more
wiley   +1 more source

Does a Specialized Niche Market Vegetable Processor Enjoy Bargaining Power?

open access: yesAgribusiness, EarlyView.
ABSTRACT Agribusiness companies may achieve competitive advantage through specialization within niche markets. One such niche is the fresh‐cut fruit and vegetable market, which has been steadily growing in Germany. This study examines whether the specialization of a German fresh‐cut producer grants it with market power within this niche market.
Nikolas Bublik   +3 more
wiley   +1 more source

Cultural Sensitivity and Ambiance in Indonesian Restaurants: The Mediating Role of Customer Satisfaction on Retention in Taiwan

open access: yesAPMBA (Asia Pacific Management and Business Application)
This study explores the effects of food quality, service quality, pricing strategy, and ambiance on customer retention in Indonesian restaurants in Taiwan, with customer satisfaction as a mediating variable.
Sitti Mujahida   +2 more
doaj   +1 more source

Market Research and Target Market Segmentation in City’s External and Internal Environment [PDF]

open access: yes, 2020
Marketing segmentation have to be massive enough to fulfil the financial necessity of the organization and its products. Segmentation can be picked primarily based on demographics, psychographic, behavioural or geographic place.
Bassey, Mbiatke Anthony   +2 more
core  

Swedish Consumers' Willingness‐to‐Pay for Plant‐Based Proteins in Pasta Sauce: Preferences and Policy Scenarios

open access: yesAgribusiness, EarlyView.
ABSTRACT This paper explores Swedish consumers' protein preferences by estimating the willingness‐to‐pay (WTP) for minced meat and plant‐based proteins in pasta sauce from an in‐store experiment (n = 206) and an online discrete choice experiment (n = 517). On average, the WTP was highest for minced meat.
Emilia Mattsson   +3 more
wiley   +1 more source

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