Results 31 to 40 of about 127,669 (307)

Value-based pricing: A success factor in the competitive struggle [PDF]

Marketing (Beograd. 1991), 2011
Over the past decade, the view that the main purpose of market oriented organizations is not to satisfy the consumer, but to create values has dominated.
Netseva-Porcheva Tatyana
doaj   +1 more source

Determining Value Co-Creation Behaviour toward Customer Loyalty and Customer Retention on the SRC’s Business Platformorm

Matrik, 2023
Customer retention is the maintenance of long-term customer-company relationships through customer satisfaction thereby creating loyalty. Value co-creation is proven to have a significant role in creating customer loyalty, so that customer loyalty ...
Muhammad Baehaqi, Ragil Setya Cahyono, Sulis Riptiono   +2 more
doaj   +1 more source

Influence of Customer Knowledge Management on Mobile Fitness Application Customer Value Cocreation Through Flow Experience and Customer Involvement

SAGE Open, 2023
In order to promote the innovative development of mobile fitness APP, based on value cocreation theory of customer-dominant logic, this paper discusses how the customer knowledge management, flow experience and customer involvement affect customer value ...
Chao Wang, Zhigang Wang
doaj   +1 more source

Estimating rare disease prevalence and costs in the USA: a cohort study approach using the Healthcare Cost Institute claims data

BMJ Public Health
Objective The study capitalised on national insurance claims data to gather information on patient characteristics and associated costs to better understand the diagnosis and treatment of rare diseases (RDs).Materials and methods Data from the Healthcare
Keith A Crandall, Christine M Cutillo, Ainslie Tisdale, Mahdi Baghbanzadeh, Reva L Stidd, Manpreet S Khural, Laurie J Hartman, Jeff Greenberg, Kevin B Zhang, Ali Rahnavard   +9 more
doaj   +1 more source

In Search of Apprehending Customers’ Value Perception

International Journal of Management and Economics, 2017
The article clarifies the concept of value for customer, demonstrates challenges related to the concept itself and its measurement and sheds new light on the consequences of conceptual and metric choices.
Stępień Beata
doaj   +1 more source

Customer segmentation based on customer lifelong value analysis [PDF]

کاوش‌های مدیریت بازرگانی, 2014
This article presents a comprehensive model for customer lifelong value. Customer relationship management (CRM) is an efficient methodfor acquiring, maintaining and enhancing customer satisfaction in our competitive industries.
Abdulmohammad mahdavi, s. moosavi
doaj  

CUSTOMER EXPERIENCE – DOES IT MATTER? [PDF]

Modern Management Review, 2016
The purpose of this article is to describe a role of a Customer Experience as a tool to increase the sale of products  or/and services provided by an organization, on the example of Oracle Corporation.
Wioletta WEREDA, Monika GRZYBOWSKA
doaj   +1 more source

Customer Value and Value for Customer – Retail Sector’s Need for Transformation [PDF]

Journal of Marketing Research and Case Studies, 2013
During the last years, declining revenues in stationary retail can be observed. Strong price sensitivity of customers is reinforced by various technical progress driven opportunities of digital price comparison and participation of consumers in virtual networks.
Andreas Lax, Nicole Mau
openaire   +1 more source

Factors Associated With the Rising Trend in Self‐Reported Cognitive Disability Among U.S. Adults Aged 18–39 From 2013–2024

Annals of Clinical and Translational Neurology, EarlyView.
ABSTRACT Objective Building on our prior Behavioral Risk Factor Surveillance System analysis identifying adults aged 18–39 as the primary driver of the national increase in self‐reported cognitive disability, we examined factors associated with this rise using 2013–2024 U.S. BRFSS data. Methods We analyzed U.S.
Adam de Havenon, Ka‐Ho Wong, Mirriam Mananah, Christopher D. Anderson, Ada Fenick, Amy Arnsten, Arman Fesharaki‐Zadeh, James C. McPartland, Mary L. Adams, Kevin N. Sheth   +9 more
wiley   +1 more source

The marketing concept of customer value of hospitality service [PDF]

Marketing i Menedžment Innovacij, 2015
Customer value is a significant part of marketing activity of the company, especially in the modern state of Ukrainian economy. Globalization, crisis transformation in the service sector, falling consumer demand, a glut of supply of hotel services and ...
O.V. Gerasimenko
doaj