Results 21 to 30 of about 5,405 (300)
The Image of Taiwan as a Travel Destination: Perspectives from Mainland China [PDF]
, 2013 This study presents the perceived and projected image of Taiwan as a travel destination from perspectives from Mainland China. The perceived image of Taiwan was examined by interviewing 28 Mainland Chinese; the projected image of Taiwan was investigated ...
Song, Hanqun +4 more
core +1 more source
Gelar: Jurnal Seni Budaya, 2016 Penelitian ini bertujuan merumuskan rancangan strategi visual bagi desa Tirtomoyo Wonogiri sebagai salah satu daerah penghasil batu akik terbaik di dunia.
Andreas Slamet Widodo +2 more
doaj +1 more source
Branding the controversial: challenges in destination branding [PDF]
Innovative Marketing, 2011 Dana-Nicoleta Lascu +1 more
doaj +2 more sources
Heritage In DMOS’ Branding Strategy: The Case Of Caribbean Islands
Journal on Tourism & Sustainability, 2023 The purpose of this paper is to stimulate discussion and debate, and to draw attention to the extent that ‘heritage’ is used as a branding strategy in Caribbean destinations’ logo designs.
Hugues Seraphin, Wendy Sealy
doaj +1 more source
IMPACT OF DESTINATION BRAND EXPERIENCE TO INCREASE DESTINATION BRAND LOYALTY
Jurnal Aplikasi ManajemenResearch related to brand loyalty is important, especially in the period following the Covid-19 pandemic. At that time, many tourism destinations and businesses were destroyed and tended to go bankrupt, so a strategy was needed to revive brand loyalty in tourist destinations in Indonesia which were famous as world tourist destinations.
Miska Irani Tarigan +4 more
openaire +2 more sources
Brand destination loyalty: the antecedents of destination brand experience
Cogent Business & ManagementAbstractThe Indonesian government has developed ten super priority areas to serve as destinations for domestic and international tourists. Tourism marketing is carried out by applying the destination brand experience, which confirms the authenticity of the destination brand, and destination brand experience which is ultimately expected to increase ...
Rini, Endang Sulistya +2 more
openaire +3 more sources
Determinants of loyalty in destination branding: perspective from supply side
Cogent Business & ManagementThe Tourism sector has become increasingly competitive globally, and destination branding has emerged as one of the strategic tools for establishing a competitive edge.
Emmanuel Chao
doaj +1 more source
Destination brand authenticity to destination brand engagement in tourism destination
Technium Social Sciences JournalThis study examines Destination Brand Engagement (DBE) in the context of tourism primarily focusing on its outcomes rather than its antecedents. This study differs from previous studies in examines the impact of destination-centric drivers and tourist-centric perspectives.
Intan Widuri Sakti +2 more
openaire +1 more source
What Do Large Language Models Know About Materials?
Advanced Engineering Materials, EarlyView.If large language models (LLMs) are to be used inside the material discovery and engineering process, they must be benchmarked for the accurateness of intrinsic material knowledge. The current work introduces 1) a reasoning process through the processing–structure–property–performance chain and 2) a tool for benchmarking knowledge of LLMs concerning ...
Adrian Ehrenhofer +2 more
wiley +1 more source
Advanced Engineering Materials, EarlyView.Additive manufacturing provides precise control over the placement of continuous fibres within polymer matrices, enabling customised mechanical performance in composite components. This article explores processing strategies, mechanical testing, and modelling approaches for additive manufactured continuous fibre‐reinforced composites.
Cherian Thomas, Amir Hosein Sakhaei
wiley +1 more source