Results 91 to 100 of about 538,491 (285)
Abstract This study examines the under‐theorized political role and identity of Chinese international students, who emerge as significant actors caught between U.S. soft power ambitions and rising geopolitical suspicion. Amid escalating U.S.‐China tensions, these students are forced to confront environments shaped by competing geopolitical discourses ...
Jing Yu
wiley +1 more source
No Targets, Just Vibes: Tuned Advertising and the Algorithmic Flow of Social Media
Digital advertising’s cultural surround is algorithmically tuned. The popular narrative about digital advertising is that it is hyper-targeted and customized.
Maria-Gemma Brown +5 more
doaj +1 more source
Assessing digital advertising exposure using a virtual experimental protocol. [PDF]
Cantrell J +7 more
europepmc +1 more source
Online advertising: analysis of privacy threats and protection approaches [PDF]
Online advertising, the pillar of the “free” content on the Web, has revolutionized the marketing business in recent years by creating a myriad of new opportunities for advertisers to reach potential customers.
Estrada, José +3 more
core +2 more sources
ABSTRACT This study addresses a significant research gap in the literature by systematically reviewing and synthesizing the interplay between social dynamics, environmental changes, and organizational innovation. Although prior research has explored these dimensions in isolation, the integrative framework remains lacking.
Gagan Deep Sharma +4 more
wiley +1 more source
Impact Measuring in Sustainable Ventures: A Process Perspective
ABSTRACT Impact measurement is crucial for sustainable ventures to quantify their contribution to sustainable development. Although research has highly focused on impact measurement as a static activity, we conduct a qualitative study to explore how impact measuring as a process unfolds over time.
Jan Moellmann +2 more
wiley +1 more source
With the widespread application of monitoring technology and network storage technology, there are some privacy issues in the process of public service advertising visual design and the process of pushing public service advertising visual design works ...
Xujun Tang
doaj +1 more source
From Free to Fee: Psychological Ownership and Advertising Appeals in Freemium Conversion
This study investigates how users’ psychological ownership of digital services influences their responses to different advertising appeals in freemium business models.
Bong-Goon Seo, Do-Hyung Park
doaj +1 more source
Personalized but compromised? Geo-Targeted Algorithms and User Autonomy in MENA Digital Advertising [PDF]
This paper explores the breadth of intricate dynamics of algorithmic personalization and user autonomy in digital advertising, with a depth into the geo-targeted algorithms within the MENA region.
Hassan Marrie
doaj +1 more source
Two-Sided Markets with Pecuniary and Participation Externalities [PDF]
The existing literature on "two-sided markets" addresses participation externalities, but so far it has neglected pecuniary externalities between competing platforms. In this paper we build a model that incorporates both externalities.
Schmidtke, Richard
core

