Results 101 to 110 of about 538,491 (285)
On Digital Distribution’s Failure to Solve Newspapers’ Existential Crisis: Symptoms, Causes, Consequences and Remedies [PDF]
This chapter examines some of the symptoms and causes of the crisis facing newspapers via analyses of their finances and of audience measures. The consequences of the crisis, and whether there are any realistic remedies, are also considered, both in ...
Krumsvik, A.H. +3 more
core
Transforming Procurement: The Dynamic Capabilities and Microfoundations to Buy Circular
ABSTRACT Circular Procurement (CP) integrates Circular Economy (CE) principles into purchasing decisions to close material loops and retain value across product life cycles. Yet, its adoption remains limited due to persistent barriers within procurement processes.
Francesco Cafforio, Ilaria Giannoccaro
wiley +1 more source
THE ECONOMICS OF DIGITAL ADVERTISING: HOW BUSINESS PROFITABILITY CHANGES WHEN ADVERTISING SCALES
Purpose of the article. The article considers key issues of digital advertising effectiveness, including the relationship between costs and profitability in the process of scaling advertising campaigns.
Vladyslav Tsaruk
doaj +1 more source
ABSTRACT Collaborations with nonprofits can enhance firms' legitimacy, yet the relationship between their communication and corporate environmental legitimacy remains poorly understood. Furthermore, research lacks an analysis of the communication of business‐nonprofit collaborations through multiple actors' perspectives.
Andrea Rizzuni +3 more
wiley +1 more source
The purpose of this study was to identify the key factors that determine the effectiveness of socially responsible advertising, as well as to compare conventional and digital channels of its distribution to identify the most effective communication ...
Erisela Marko
doaj +1 more source
The future of the Belgian Press [PDF]
Overview of the Belgian print media landscape with comarative approach for Flanders and ...
Antoine, Frederic +2 more
core
The Degradation of Access‐Based Business Models: Customer Misbehavior and Shared Mobility
ABSTRACT Access‐based services are considered one of the strategies to embed sustainability in business models. Yet, because the evolution of these business models has been overlooked, we do not know whether their promise to create triple value is sustained.
Andres Camacho, Carmen Valor
wiley +1 more source
Digital advertising in smart cities – methods for raising consumer engagement
The paper discusses the opportunities that lie before digital advertising in smart cities and how its effectiveness could be raised through engaging consumers.
Nikola VANGELOV
doaj +1 more source
The Cost of Digital Advertisement
Digital advertisements are delivered in the form of static images, animations or videos, with the goal to promote a product, a service or an idea to desktop or mobile users. Thus, the advertiser pays a monetary cost to buy ad-space in a content provider»s medium (e.g., website) to place their advertisement in the consumer»s display. However, is it only
Panagiotis Papadopoulos +2 more
openaire +1 more source
ABSTRACT Our planet faces a critical crisis, with pollution, resource depletion and biodiversity loss surpassing sustainable limits. Businesses must address these challenges, with the circular economy and Industry 4.0 offering transformative potential through closed‐loop systems, regenerative solutions and advanced technologies.
Agnes Toth‐Peter +3 more
wiley +1 more source

