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The role of social media in the engagement and information processes of social CRM

International Journal of Information Management, 2020
Morgan P Miles   +2 more
exaly  

Adoption of artificial intelligence-integrated CRM systems in agile organizations in India

Technological Forecasting and Social Change, 2021
Ranjan Chaudhuri   +2 more
exaly  

From CRM to social CRM: A bibliometric review and research agenda for consumer research

Journal of Business Research, 2022
Marcello Maria Mariani   +2 more
exaly  

CRM Implementation: Effectiveness Issues and Insights

Journal of Service Research, 2006
Rajan Varadarajan   +2 more
exaly  

Understanding CRM adoption stages: empirical analysis building on the TOE framework

Computers in Industry, 2019
Tiago Oliveira, Frederico Cruz-Jesus
exaly  

Analyzing the impact of knowledge management on CRM success: The mediating effects of organizational factors

International Journal of Information Management, 2011
Antonio Padilla‐Meléndez   +1 more
exaly  

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