Results 301 to 306 of about 23,289 (306)

Does Customer Demotion Jeopardize Loyalty?

Journal of Marketing, 2009
Tillmann Wagner, Thorsten Hennig-Thurau
exaly  

The relationship of service failure severity, service recovery justice and perceived switching costs with customer loyalty in the context of e-tailing

International Journal of Information Management, 2011
Yi-Shun Wang, Hsin-Hui Lin
exaly  

Brand Communities and New Product Adoption: The Influence and Limits of Oppositional Loyalty

Journal of Marketing, 2008
exaly  

Relationships among community interaction characteristics, perceived benefits, community commitment, and oppositional brand loyalty in online brand communities

International Journal of Information Management, 2013
Ying-Feng Kuo
exaly  

Customer loyalty in e-commerce: an exploration of its antecedents and consequences

Journal of Retailing, 2002
exaly  

Relationship quality as a predictor of B2B customer loyalty

Journal of Business Research, 2007
exaly