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Game on! How gamified loyalty programs boost customer engagement value
International Journal of Information Management, 2021Linda D Hollebeek
exaly
The purpose of this study is to examine the formation of customer e-loyalty to a social shopping website. The formation of customer e-loyalty to a social shopping website is examined based on cognitive-affective-conative-action loyalty framework. This study proposes that customer e-loyalty is strongly associated with website quality, e-satisfaction and
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The antecedents of e-satisfaction and e-loyalty [PDF]
Timisoara Journal of Economics, 2012 The present research aims to see if the relationship between online satisfaction and online loyalty can still be validated given that the online buyer is more experienced now, due to the considerable increase in the number of online purchases. It also tries to validate website quality, online service quality as important antecedents of e-satisfaction ...
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Building E-Loyalty of Lodging Brands
Journal of Travel & Tourism Marketing, 2004openaire +1 more source
Predicting smartphone brand loyalty: Consumer value and consumer-brand identification perspectives
International Journal of Information Management, 2016Yi-Shun Wang
exaly
Online personal selling, platform engagement and e-loyalty
International Journal of Entertainment Technology and Management, 2021Na Zuo, Jashim Khan
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Destination image and tourist loyalty: A meta-analysis
Tourism Management, 2014Hongmei Zhang, Xiaoxiao Fu
exaly
Transactional quality, relational quality, and consumer e-loyalty: Evidence from SEM and fsQCA
International Journal of Information Management, 2016Jiaming Fang, Chao Wen
exaly