Results 31 to 40 of about 7,580 (277)
Political brand image: an investigation into the operationalisation of the external orientation of David Cameron’s Conservative brand [PDF]
, 2015 This paper seeks to address the limited understanding of how to operationalise the external brand image of a political brand. More specifically, this research critically assesses the transfer potential of the six variables of brand image by Bosch, Venter,
Pich, C, Armannsdottir, G
core +1 more source
Empirical illustrations of student’s perception of a preferred employer brand [PDF]
LBS Journal of Management & ResearchPurpose – To examine the employer brand attributes that attract students to various organisations. This paper studies the perceived importance levels of students in the context of employer brand dimensions.
Shubhangi Bharadwaj
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Designing an Employer Brand Model in Small and Medium Industries Using Meta-Synthesis Method: Human Resource Productivity in Focus [PDF]
مدیریت بهره وری, 2022 The aim of this study was to design an employer brand model in small and medium industries in Iran. To this end, using Sandlowski and Barroso’s (2007) seven-step method of combining, related categories (dimensions), concepts (components) and codes ...
Amir Laleh +3 more
doaj +1 more source
Strategic Management of a Company’s Employer Brand: Experience of International Companies [PDF]
Marketing i Menedžment InnovacijThis article examines the strategic management of employer branding in multinational companies and its significantly positive impact on talent acquisition and retention.
doaj +1 more source
Impact of corporate identity on reputation and employer’s brand
Serbian Journal of Management, 2023 The study focuses on the area of corporate identity and its correlation to reputation and employer’s brand. As competition in the labor market grows, more companies, in particular, are investing their efforts and resources in employer brand
Jana Charvát Janechová +1 more
doaj +1 more source
The Impact of Sustainable HRM on Organization’s Reputation [PDF]
المجلة العربية للإدارة, 2020 This conceptual research examines how Sustainable Human Resource Management (Sustainable HRM) can help establishing an attractive employer brand that can address the different needs and expectations of potential and existing employees, without ...
Ayman Mobarez
doaj +1 more source
Journal of Business Economics and ManagementWhile the traditional components of employer brand equity are applied in the context of an organization’s employees, this study sought to assess a hitherto unexplored context – the extent to which employer brand equity impacts on consumers of an ...
Indrė Ščiukauskė +2 more
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Future Business JournalEmployer Branding is a crucial strategy for attracting and retaining talent within an organization. This concept has garnered significant attention from scholars and practitioners, resulting in various conceptualizations of employer branding elements ...
Mohammad Azimi +3 more
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ANALYSIS OF FACTORS OF POSITIVE EMPLOYER BRAND FORMATION AMONG THE INTERNAL TARGET AUDIENCE
Вісник Київського національного університету імені Тараса Шевченка. Серія Економіка, 2017 Conceptual provisions that reveal the essence of the "employer brand" notion have been formulated. The connectivity between employer brand and the level of employees satisfaction of remuneration and work environment, availability of conditions for ...
S. Tsymbalyuk
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Pediatric Blood &Cancer, EarlyView.ABSTRACT Background PIK3CA‐related overgrowth spectrum (PROS) includes several rare overgrowth disorders resulting from somatic gain‐of‐function mutations in PIK3CA. Despite treatment advances, including the recent approval of alpelisib for PROS in the United States, literature detailing the patient experience with PROS is limited.
Vamsi Bollu +8 more
wiley +1 more source