Results 31 to 40 of about 3,763,301 (154)

Generation Z Young People’s Perception of Sexist Female Stereotypes about the Product Advertising in the Food Industry: Influence on Their Purchase Intention

open access: yesFoods, 2021
Previous studies have generated important insights into consumer behavior. However, no study has addressed how to persuade young people belonging to Generation Z to increase the purchase intention of food products from a gender perspective.
Guillermo Bermúdez-González   +3 more
doaj   +1 more source

Communicating Ethical Arguments to Organic Consumers: A Study Across Five European Countries [PDF]

open access: yes, 2010
Additional ethical claims were tested with mock organic egg labels in five EU countries. The attitudes towards the advertising labels were assessed by multiple copy testing measures. A total of 156 individual responses were analysed. The study confirms
Naspetti, Simona   +3 more
core   +1 more source

A content analysis of the aims, strategies, and effects of food and nonalcoholic drink advertising based on advertising industry case studies

open access: yesObesity Science & Practice, 2022
Background Placing limitations on advertising of food and nonalcoholic drinks to children is an effective strategy in addressing childhood obesity. The industry maintains that further restrictions are unnecessary.
Kiran Nanchahal   +2 more
doaj   +1 more source

Food Advertising and Marketing Directed at Children and Adolescents in the US

open access: yesInternational Journal of Behavioral Nutrition and Physical Activity, 2004
In recent years, the food and beverage industry in the US has viewed children and adolescents as a major market force. As a result, children and adolescents are now the target of intense and specialized food marketing and advertising efforts.
French Simone, Story Mary
doaj   +1 more source

Shaping Healthy Eating Habits in Children With Persuasive Strategies: Toward a Typology

open access: yesFrontiers in Public Health, 2021
There is an abundance of evidence that the presentation of unhealthy foods (UHFs) in different media has the power to shape eating habits in children. Compared to this rich body of work with regard to the effects of UHF presentations, studies testing the
Alice Binder   +2 more
doaj   +1 more source

Food safety in Finland 2021 [PDF]

open access: yes, 2022
This report presents the 2021 results of regulatory control related to food safety, official controls and monitoring programmes on food and feed, as well as research and risk assessments.
Finnish Food Authority, Finnish Food Authority
core  

Outdoor advertising, obesity, and soda consumption: a cross-sectional study

open access: yesBMC Public Health, 2013
Background Recent research has shown that neighborhood characteristics are associated with obesity prevalence. While food advertising in periodicals and television has been linked to overweight and obesity, it is unknown whether outdoor advertising is ...
Lesser Lenard I   +2 more
doaj   +1 more source

Vulnerability of Minors to the Influence of Television Food Advertising: Parental Perspectives [PDF]

open access: yesBusiness Ethics and Leadership
The primary objective of this study was to investigate how parents in the eThekwini region perceive food advertising targeted at minors on television. The study also aimed to understand the impact of television food promotions on minor’s eating habits ...
Vusi Mpungane, Tshepo Tlapana
doaj   +1 more source

Problems with Advertisements for Health Foods

open access: yesYAKUGAKU ZASSHI, 2018
We have been studying the way advertisements for medicines have been monitored by the Health, Labour and Welfare Sciences Research Grants. In the last fiscal year, we identified products that were being advertised to general consumers, such as OTC drugs and designated quasi-drugs, and made recommendations to the Ministry of Health, Labour and Welfare ...
openaire   +3 more sources

The effects of food advertising and cognitive load on food choices [PDF]

open access: yesBMC Public Health, 2014
Advertising has been implicated in the declining quality of the American diet, but much of the research has been conducted with children rather than adults. This study tested the effects of televised food advertising on adult food choice.Participants (N = 351) were randomized into one of 4 experimental conditions: exposure to food advertising vs ...
Zimmerman, FJ, Shimoga, SV
openaire   +5 more sources

Home - About - Disclaimer - Privacy