Results 51 to 60 of about 3,763,301 (154)

Content Analysis of Food and Beverage Advertisements on TV, Radio, and Billboards in Iran

Inquiry: The Journal of Health Care Organization, Provision, and Financing
Food advertising may influence food preferences and consumption. Due to these advertisements’ role in health, the present study has updated the data available on television and radio food advertisements in Iran until 2020.
Maryam Amini PhD, Delaram Ghodsi PhD, Mehrnoosh Shafaatdoost MSc, Mohadese Borazjani MSc, Maryam Aghayan MSc, Nastaran Shariatzadeh BSc   +5 more
doaj   +1 more source

The role of consumers’ visual attention stimuli in advertising: traditional and neuromarketing research perspectives [PDF]

Innovative Marketing
This research aims to reveal the role of consumers’ visual attention stimuli in advertising from traditional and neuromarketing research perspectives.
Jūratė Banytė, Ieva Pūkienė, Greta Dargytė   +2 more
doaj   +1 more source

The Impact of PDO and PGI Labels on Consumer Demand: A Comparative Study of Fast Food Advertising Effects in Italy [PDF]

openThe increasing interest of consumers in food quality and food origin has increased the importance of products with PDO (Protected Designation of Origin) and PGI (Protected Geographical Indication) labels.
KEKLIK, MUCESSEM
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Digital food advertising exposure and perceptions among school-age children: a mixed-methods study in Kazakhstan

Frontiers in Public Health
BackgroundDigital media expose children and adolescents to frequent food advertising, and this content may influence dietary attitudes and choices.
Svetlana Rogova, Olga Plotnikova, Marat Kalishev, Nurbek Yerdessov, Aigerim Baimagambetova, Olzhas Zhamantayev   +5 more
doaj   +1 more source

Misleading Advertising in Duopoly [PDF]

In this paper, we build a model of strategic misleading advertising in duopolistic markets with horizontal product differentiation and advertising externality between firms.
Keisuke Hattori, Keisaku Higashida
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Differences in children’s exposure to television advertising of unhealthy foods and beverages in Spain by socio-economic level

BMC Public Health
Background The influence of food advertising on food preferences and consumption could also contribute to the socio-economic inequalities among Spanish children in terms of eating habits and childhood obesity.
Miguel Ángel Royo-Bordonada, Cristina Cavero-Esponera, María Mar Romero-Fernández, Cristina González-Díaz, Elena Ordaz Castillo   +4 more
doaj   +1 more source

Food Advertising and Italian Colonial Propaganda

Genre & Histoire
The article deals with the most important food advertisements in which black bodies were used to support Italian colonial propaganda. The aim of the article is to show the role of race, gender, and sexuality in the dissemination of various racial ...
Gabriele Proglio
doaj   +1 more source

Understanding the U.S. Generic Advertising System and Its Role in Information Management Among Commodities and Food Systems [PDF]

Understanding the U.S. Generic Advertising System and Its Role in Information Management Among Commodities and Food SystemsGeneric promotions, checkoff, demand, Agribusiness, Agricultural and Food Policy, Food Consumption/Nutrition/Food Safety, Food ...
Ward, Ronald W.
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Addressing Chemophobia: Bridging Misconceptions in Food Chemistry

Applied Sciences
Chemophobia—the irrational fear of chemicals—is a widespread phenomenon that challenges scientific literacy, public trust in chemistry, and the progress of innovation, especially in food science industries.
Aida Moreira da Silva, Maria João Barroca   +1 more
doaj   +1 more source

COOPERATIVE ADVERTISING RENT DISSIPATION [PDF]

Generic advertising is used by fish producers to accelerate demand growth to alleviate temporary surpluses. Whether this cooperative promotional venture is profitable depends on a number of factors including industry supply response.
Kinnucan, Henry W., Xiao, Hui, Nelson, Robert G.   +2 more
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