Results 241 to 250 of about 81,364 (257)

Why do people use gamification services?

International Journal of Information Management, 2015
Juho Hamari, Jonna Koivisto
exaly  

Does gamification affect brand engagement and equity? A study in online brand communities

Journal of Business Research, 2020
Nannan Xi, Juho Hamari
exaly  

Examining the impact of gamification on intention of engagement and brand attitude in the marketing context

Computers in Human Behavior, 2017
Yogesh K Dwivedi
exaly  

A definition for gamification: anchoring gamification in the service marketing literature

Electronic Markets, 2016
Kai Huotari, Juho Hamari, Hamari Juho
exaly  

The effect of challenge-based gamification on learning: An experiment in the context of statistics education

International Journal of Human Computer Studies, 2020
Nikoletta-Zampeta Legaki, Nannan Xi, Juho Hamari   +2 more
exaly  

Gamification for health and wellbeing: A systematic review of the literature

Internet Interventions, 2016
Daniel Johnson, Sebastian Deterding, Aleksandra Staneva   +2 more
exaly  

Gamification and student motivation

Interactive Learning Environments, 2016
Patrick Buckley, Elaine Doyle
exaly  

An approach for planning and deploying gamification concepts with social networks within educational contexts

International Journal of Information Management, 2019
Armando M Toda, Ig Ibert Bittencourt, Seiji Isotani   +2 more
exaly  

Demographic differences in perceived benefits from gamification

Computers in Human Behavior, 2014
Jonna Koivisto, Juho Hamari
exaly  

Publication trends in gamification: A systematic mapping study

Computer Science Review, 2018
Jussi Kasurinen, Antti Knutas
exaly