Results 281 to 290 of about 25,770 (304)

Role of green advertisement authenticity in determining customers' pro‐environmental behavior

Business and Society Review, 2021
Kulwinder Kaur, Vikas Kumar, Amanjot Singh Syan   +2 more
exaly  

Optimal batch shipment policy for an imperfect production system under price-, advertisement- and green-sensitive demand

Journal of Management Analytics, 2022
B C Giri, Anamika Dash
exaly  

Effects of green innovation and advertisement in an imperfect production‐based competitive supply chain under two‐tier credit facility

Mathematical Methods in the Applied Sciences, 2021
Anindya Mandal, Brojeswar Pal
exaly  

Analyzing an imperfect production inventory model for green products considering learning effect on screening process under advertisement dependent credit period

Journal of Industrial and Management Optimization, 2023
Shyamal Kumar Mondal
exaly  

The Influence of Green Advertising and Emotional Factors on Green Consumption

Advances in Economics, Management and Political Sciences
The advanced ideas concerning the protection of the environment, the principles of sustainable consumption have underscored the importance of emotions in consumers’ actions. This essay looks at the effect of green ads and emotions on green purchasing with the aim of improving the application of marketing strategies in sustainability.
openaire   +1 more source

Derivers of green buying behavior for organic skincare products through an interplay of green brand evaluation and green advertisement

Journal of Global Fashion Marketing, 2022
Mahnaz Mansoor, Abid Saeed, Budi Rustandi Kartawinata   +2 more
exaly  

Advertisement policy for dual-channel within emissions-controlled flexible production system

Journal of Retailing and Consumer Services, 2023
Sumi Kar, Biswajit Sarkar
exaly  

Special Issue on Green Advertising

Journal of Advertising, 2012
Kim Sheehan, Lucy Atkinson
openaire   +1 more source

Hierarchical optimization of green routing for mobile advertisement vehicle

Journal of Cleaner Production, 2020
R Nadarajan, Muthukrishnan Senthil Kumar   +1 more
exaly  

From green advertising to greenwashing: content analysis of global corporations’ green advertising on social media

International Journal of Advertising, 2023
Kyeongwon Kwon, Jaejin Lee, Cen Wang, Vaibhav Shwetangbhai Diwanji   +3 more
openaire   +1 more source