Results 31 to 40 of about 25,770 (304)

Optimizing Green Marketing Strategy on Marketing Performance by Implementing Green Tourism Advertising

open access: yesValue: Jurnal Manajemen dan Akuntansi
Green marketing strategies have become an essential component in enhancing the sustainability of tourism marketing performance. However, the implementation of green marketing strategies has proven to be suboptimal, leaving ample room for further research.
Lady Faerrosa   +2 more
doaj   +1 more source

THE ROLE OF GREEN MARKETING ON CONSUMERS’ ATTITUDES FOR PURCHASING THE ENVIRONMENT FRIEND PRODUCTS IN EGYPTA FIELD STUDY [PDF]

open access: yesJournal of Environmental Science, 2019
This research seeks to measure the impact role of green marketing tools on consumers’ purchase of environment-friend products in application to a sample of actual consumers of these environment friend products in Egypt. For achieving the research aims, a
Nermin, M. Ali   +3 more
doaj   +1 more source

Determining the advertisement of tax priority on urban road based on road performance

open access: yesMATEC Web of Conferences, 2018
Each region has the potential to be explored as a source of income without necessarily harming people and the environment. One of them is the utilization of public space as a media campaign or advertisement.
Nuring Haryati Nunung   +2 more
doaj   +1 more source

A new species of Dendropsophus (Anura, Hylidae) from southwestern Amazonia with a green bilobate vocal sac [PDF]

open access: yesZooKeys, 2020
Recent studies have shown that species diversity of the South American frog genus Dendropsophus is significantly underestimated, especially in Amazonia.
Miquéias Ferrão   +3 more
doaj   +3 more sources

The Study of Consumer Green Education via the Internet of Things with Green Marketing.

open access: yes, 2023
Environmental protection and green education are important global issues. The Internet of things (IoT) is a new effective communication medium for advertisement and dissemination. To promote the concepts of environment protection with green marketing via
Tu, Jui-Che;Chen*, Yu-Yin;Chen, Shih-Chung
core   +1 more source

Green Brand Image Relation Model, Green Awareness, Green Advertisement, and Ecological Knowledge as Competitive Advantage in Improving Green Purchase Intention and Green Purchase Behavior on Creative Industry Products

open access: yes, 2017
The study tried to analyze and determine 1) the effect of green brand image on green purchase intention, 2) effect of green awareness on green purchase intention, 3) the effect of green advertisement on green purchase intention, 4) the effect of ...
Devi Yulia Rahmi   +9 more
core   +1 more source

THE IMPACT OF GUILT AND EMPATHY APPEALS ON GREEN ADVERTISEMENT PURCHASE INTENT AMONG GREEN CONSUMERS

open access: yes, 2023
The purpose of the study was to examine whether guilt appeals or empathy appeals were more effective at promoting purchase intention among green consumers for green products.
Fehr, Jasmine C
core  

Sex Representation in US Stroke Clinical Trials: A Decade of Trends and Challenges

open access: yesAnnals of Clinical and Translational Neurology, EarlyView.
ABSTRACT Objective Stroke remains a major cause of disability and mortality in the US, with significant sex‐based disparities, and females remain underrepresented in stroke clinical trials. We aimed to examine sex representation in US‐based stroke clinical trials, identify trial characteristics associated with higher female enrollment (≥ 50%), and ...
Chaitali Dagli   +5 more
wiley   +1 more source

The Role of Calcitonin Gene‐Related Peptide in High‐Altitude Headache: A Prospective Field Study

open access: yesAnnals of Clinical and Translational Neurology, EarlyView.
ABSTRACT Objective High‐altitude headache (HAH) is a common neurological condition associated with rapid ascent to high altitude. The pathophysiological mechanisms underlying HAH remain incompletely understood. Calcitonin gene‐related peptide (CGRP), a neuropeptide implicated in migraine pathophysiology, may play a key role in the pathophysiology of ...
Roman Schniepp   +4 more
wiley   +1 more source

THE ROLE OF ADVERTISEMENT FACTORS IN DEVELOPMENT OF SPORT TOURISM INDUSTRY OF FARS PROVINCE

open access: yesPhysical Education of Students, 2014
Purpose: The aim of this study is to investigate the role of advertisement factors in development of sport tourism industry of Fars province. Materials and methods : Present study is descriptive and functional. We used marketing indices questionnaire for
Eloon Kashkuli Fatemeh   +2 more
doaj   +1 more source

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