Results 71 to 80 of about 545,105 (338)

Green Marketing terhadap Brand Image Produk Lampu LED Philips di Kota Bandung [PDF]

open access: yes, 2017
This research aims to determine the influence of green marketing which consists of ecolabel, ecobrand, environmental advertising, environmental awareness, green product, green price, green promotion and demographic for brand image of Philips LED lighting
Madiawati, P. N. (Putu)   +1 more
core  

Advanced Porous Materials for Maritime Carbon Capture

open access: yesAdvanced Materials, EarlyView.
Carbon capture from emission sources, such as marine vessels, has attracted significant attention over the years. To achieve this goal, sorbents such as metal–organic frameworks (MOFs), porous polymer networks (PPNs), covalent organic frameworks (COFs), and their post‐synthetic modifications are currently being explored.
Kelechi Festus   +6 more
wiley   +1 more source

The Influence of Biospheric Values and Green Advertising on Green Product Purchase Intention with Green Product Values as Intervening

open access: yesSoutheast Asian Business Review
This research discusses the influence of Biospheric Values and Green Advertising on Green Product Purchase Intention, with Green Product Values as an intervening variable.
Raihan Wiratama, Dyah Sugandini
doaj   +1 more source

PENGARUH GREEN PRODUCT, GREEN BRAND, DAN GREEN ADVERTISING TERHADAP KEPUTUSAN PEMBELIAN

open access: yesFokus Bisnis : Media Pengkajian Manajemen dan Akuntansi, 2015
This study aims to determine the effect of Green Product, Green Brand, and Green Advertising on Tupperware Purchasing Decisions in Kebumen. The purpose of this study is to analyze and explain the effect between the independent variable and the dependent variable.
openaire   +3 more sources

ANALISIS PENGARUH ADVERTISING DAN PUBLIC RELATIONS TERHADAP KEPUTUSAN PEMBELIAN PRODUK HIJAU (Studi pada Pengguna Produk Hijau The Body Shop Semarang) [PDF]

open access: yes, 2016
This study aims to analyze the influences of advertising and public relations to purchase decision in green products through brand equity of The Body Shop’s Semarang customers.
ARIPRAYUGO, Galih, SANTOSA, Suryono Budi
core  

Recent Advances on Thermochromic Inks for Security Applications

open access: yesAdvanced Materials Technologies, EarlyView.
Thermochromic security inks have garnered interest in recent years as security elements for authentication, information encryption, and anti‐counterfeiting. This review outlines different types of thermochromic materials, how they have been developed as functional inks, and how advancements in property enhancement, sustainability, and printing ...
Duarte B. Oliveira   +5 more
wiley   +1 more source

Neutral‐pH Electropolymerization of Aniline on Hierarchically Porous Laser‐Induced Graphene Electrodes for Dual Biosensing

open access: yesAdvanced Materials Technologies, EarlyView.
Neutral‐pH electropolymerization of aniline on laser‐induced graphene (LIG) produces stable, brush‐like polyaniline coatings without requiring acidic conditions. The resulting PANI–LIG electrodes exhibit enhanced electroactive surface area, efficient charge transfer, and dual sensing capability for β‐blockers and pH, providing a scalable platform ...
Angelika Łepek   +6 more
wiley   +1 more source

Advertising and Eco-Labels as Influencers of Eco-Consumer Attitudes and Awareness—Case Study of Ecuador

open access: yesFoods
This study examined the impact of green advertising and eco-labels on the attitudes and environmental awareness of millennials purchasing eco-friendly products in shopping centers across Ecuador. The research utilized a quantitative, correlational, cross-
Nelson Carrión-Bósquez   +7 more
doaj   +1 more source

A neuromarketing perspective of green advertising [PDF]

open access: yes, 2021
Η παρούσα διατριβή κινείται στο γνωστικό αντικείμενο της επίδρασης διαφορετικών τεχνικών περιβαλλοντικής διαφήμισης στον καταναλωτή και τονίζει τις διαφορές ανάμεσα στις διαφορετικές μεθόδους διαφήμισης με βάση τις έξι παραποιημένες διαφημίσεις που δημιουργήθηκαν για την παρούσα έρευνα.
openaire   +1 more source

Terahertz Waveform‐Selective Antenna Using a Patch Structure Loaded with Nonlinear Circuits

open access: yesAdvanced Photonics Research, EarlyView.
A waveform‐selective antenna that integrates the functions of waveform selectivity, electromagnetic shielding, and EM wave radiation has been proposed. By integrating different nonlinear circuits and selecting appropriate component values, the antenna can achieve high reflection of either a pulse wave or a continuous wave, while allowing the other ...
Zeting Li, Kai‐Da Xu, Pin Wen
wiley   +1 more source

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