Results 71 to 80 of about 441,052 (297)
, 2006 Living in Chicago and working as a traveling salesman in the 1920s-1930s, Duncan Hines had a hobby—visiting and assessing restaurants. He said he was looking for “standout attractions in the culinary department.” His hobby eventually made this native of ...
Jeffrey, Jonathan
core +1 more source
Thinking culturally about place [PDF]
, 2007 This paper explains the bases for an alternative approach to place branding and marketing, based on the disciplines of Cultural Mapping and Cultural Planning.
Bianchini, F, Ghilardi, L
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Bioinspired Shape‐Memory Hook Fasteners With Programmable Interlocking and Silent Release
Advanced Engineering Materials, EarlyView.Bioinspired hook fasteners made from epoxy shape‐memory polymers are shown to switch between strong, secure attachment and gentle, silent release when heated. By combining programmable geometry and material response, these adaptive fasteners outperform commercial systems in strength and noise control, enabling new solutions for robotics, medical ...
Maria I. Vallejo Ciro +3 more
wiley +1 more source
Environmental proactivity and firms' performance: Mediation effect of competitive advantages in Spanish wineries [PDF]
, 2018 The main aim of this paper is to show the extent to which environmental proactivity is able to generate competitive advantages in a firm in order to improve their economic-financial performance by introducing the role of managerial perception into the ...
Ambec +33 more
core +2 more sources
Advanced Engineering Materials, EarlyView.Scandium (Sc)‐doped AlCoCrFeMo HEA coatings are fabricated via flame spraying with 0.1, 0.3, and 0.5 wt% Sc additions. Among these, the HEA‐Sc0.3 coating exhibits the highest corrosion resistance, indicated by a more positive corrosion potential and lower current density.
Pankaj Kumar +7 more
wiley +1 more source
The Effect of Green Marketing on Purchase Decision with Brand Image as Mediating Variable
Jurnal Akuntansi, Manajemen dan Ekonomi, 2017 The purpose of this study is to explain the influence of marketing strategy on purchase decision through brand image as mediation. To test the empirical model, this study used Structural Equation Modeling (SEM) analysis tool.
Deasy Lestary Kusnandar +1 more
doaj
Identifying Factors Affecting the Implementation of Green Marketing Strategy [PDF]
Annals of Dunarea de Jos University. Fascicle I : Economics and Applied InformaticsThe green marketing strategy aims to incorporate eco-friendly practices across all marketing activities to minimize environmental harm and simultaneously accomplish organizational objectives.
Bahareh Abedin +4 more
doaj +1 more source
Advanced Functional Materials, EarlyView.Intelligent radiative cooling devices, adaptable to various weather conditions, have the potential for year‐round energy savings. This study introduces a sustainable dual‐mode film made from polycaprolactone nanofibers and upcycled chip bags for effective thermal management.
Qimeng Song +4 more
wiley +1 more source
GREEN MARKETING COMMUNICATION STRATEGIES: AN INTEGRATIVE LITERATURE REVIEW [PDF]
Annals of the University of Oradea: Economic Science, 2021 Marketing communication for green brands and products should not be seen exclusively as a means to attract and impress consumers with the most beautiful and spectacular green messages. All messages communicated to the public must have a solid foundation,
Mihai Stoica
doaj