Results 71 to 80 of about 20,600 (302)

Marketing strategy for a start-up in the Green Architecture

open access: yes, 2023
This master’s thesis aims to develop a marketing strategy for a green architecture startup in the Czech Republic, to effectively promote its products and services and differentiate itself from competitors.
Chepurnaia, Elizaveta
core  

Advances in Sustainable and Wearable Textile Based Soft Robotics

open access: yesAdvanced Functional Materials, EarlyView.
This Review examines advances in wearable textile‐based soft robotics, focusing on sustainable materials, integrated sensing, and scalable actuation. It discusses manufacturing and system integration across healthcare, assistive robotics, prosthetics, and human–machine interfaces, and highlights key challenges in circular design, including life‐cycle ...
Zahir Abbas   +6 more
wiley   +1 more source

The Effect of Green Marketing on Purchase Decision with Brand Image as Mediating Variable

open access: yesJurnal Akuntansi, Manajemen dan Ekonomi, 2017
The purpose of this study is to explain the influence of marketing strategy on purchase decision through brand image as mediation. To test the empirical model, this study used Structural Equation Modeling (SEM) analysis tool.
Deasy Lestary Kusnandar   +1 more
doaj  

Mesoscale Domain Evolution Mechanism during Alternating Current (AC) Poling of Relaxor Ferroelectrics

open access: yesAdvanced Functional Materials, EarlyView.
Ferroelectric domain variants that are energetically equivalent are expected to remain preserved during polarization reversal. However, phase‐field simulations reveal that inclined domain walls in relaxor ferroelectrics can undergo irreversible elimination during alternating current poling through a proximity effect driven by long‐range elastic ...
Yuan‐Jie Sun   +2 more
wiley   +1 more source

Ranking value-creating green approach practices and choosing ideal green marketing strategy for logistics companies

open access: yes, 2021
The deterioration of environmental factors, economic and technological development, the formation of complexity in societies, the rise of complex structures have made the environment and green management practices more important.
Korucuk, Selçuk   +5 more
core   +1 more source

Identifying Factors Affecting the Implementation of Green Marketing Strategy [PDF]

open access: yesAnnals of Dunarea de Jos University. Fascicle I : Economics and Applied Informatics
The green marketing strategy aims to incorporate eco-friendly practices across all marketing activities to minimize environmental harm and simultaneously accomplish organizational objectives.
Bahareh Abedin   +4 more
doaj   +1 more source

GREEN MARKETING COMMUNICATION STRATEGIES: AN INTEGRATIVE LITERATURE REVIEW [PDF]

open access: yesAnnals of the University of Oradea: Economic Science, 2021
Marketing communication for green brands and products should not be seen exclusively as a means to attract and impress consumers with the most beautiful and spectacular green messages. All messages communicated to the public must have a solid foundation,
Mihai Stoica
doaj  

Mechanical and Electrical Phenotype of hiPSC‐Cardiomyocytes on Fibronectin‐Based Hydrogels

open access: yesAdvanced Healthcare Materials, EarlyView.
We introduce fibronectin‐based PEG hydrogels with controlled rigidity to enable the culture of iPSC‐derived cardiomyocytes. These substrates offer an alternative to the current culture of these cells on fibronectin‐coated glass, providing enhanced structural and functional behavior. The system provides a more physiologically relevant platform to assess
Ana Da Silva Costa   +8 more
wiley   +1 more source

Examining green production and its role within the competitive strategy of manufacturers [PDF]

open access: yes, 2012
Purpose: This paper reviews current literature and contributes a set of findings that capture the current state-of-the-art of the topic of green production.
Tim Baines   +13 more
core   +1 more source

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