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The impact of green packaging on green purchase intention: evidence from the Mekong Delta
Heritage and Sustainable DevelopmentThis study investigates how green packaging (GP) shapes green purchase intention (GPI) among consumers in Vietnam’s Mekong Delta, emphasizing the roles of green perceived quality (PQ), green perceived value (PV), green perceived risk (PR), green ...
Chuyen Trung Tran +7 more
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Frontiers in Psychology, 2022 As consumers become skeptical of green products, green brands may need to put trust-building on their business agenda. The study aims to use the rhetorical theory of Aristotle to examine the influence of a green brand story on perceived brand sincerity ...
Chaohua Huang +3 more
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The value of the provision of a balcony in apartments in Hong Kong [PDF]
, 2004 In Hong Kong, a balcony is often perceived as a “green” provision in modern residential buildings. However, how the market values the benefits of balconies is seldom studied due to the difficulty in separating such benefits from other associated effects ...
Chau, KW, Wong, SK, Yiu, CY
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Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis, 2021 The purpose of green marketing is to see that there is a concern for the environment, not merely seeing profit as the only goal. This study aims to find out the effect of green brand image, green perception value, green awareness, and green knowledge on purchasing decisions. The sample used was 105 users of The Body Shop.
null Tiara Apriliani, null Diana Aqmala
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Frontiers in Psychology, 2022 Green food has exceptional impacts in addressing food safety and environmental challenges. However, consumers' perception of green food is not substantial, which results in a decline in consumption intention. Since advertising appeals can play a bridging
Manhua Zheng +4 more
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Going beyond Quietness: Determining the Emotionally Restorative Effect of Acoustic Environments in Urban Open Public Spaces [PDF]
, 2019 The capacity of natural settings to promote psychological restoration has attracted increasing research attention, especially with regards to the visual dimension. However, there is a need to extend these studies to urban settings, such as squares, parks
Aspuru, Itziar +5 more
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PERAN GREEN TRUST MEMEDIASI PENGARUH GREEN PERCEIVED VALUE TERHADAP GREEN PURCHASE INTENTIONS
E-Jurnal Manajemen Universitas Udayana, 2019 This study aimed to determine the effect of perceived value to the green green trust and purchase intentions green, green influence trusts to purchase green green intentions and the role of trust mediating effect of perceived value of green against green product purchase intentions Tumbler Starbucks On the Go in Denpasar. The study was conducted on the
I Gde Ketut Warmika +1 more
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Customer-driven socio-environmental sustainability in fashion: The role of green word-of-mouth and perceived product value [PDF]
Global Journal of Environmental Science and ManagementBACKGROUND AND OBJECTIVES: The fashion industry contributes ten percent of global carbon emissions and consumes 93 billion cubic meters of water annually. Textile waste is projected to reach 148 million tonnes by 2030.
P. Yanti +5 more
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Redefining A in RGBA: Towards a Standard for Graphical 3D Printing [PDF]
, 2019 Advances in multimaterial 3D printing have the potential to reproduce various visual appearance attributes of an object in addition to its shape. Since many existing 3D file formats encode color and translucency by RGBA textures mapped to 3D shapes, RGBA
Brunton, Alan +4 more
core +2 more sources