Results 11 to 20 of about 216,759 (311)
Foods, 2022 The market for green agricultural products has tremendous growth potential as the pressure on resources and the environment increases and the safety of agricultural products is garnering attention. The demand for green food (tea) is also rising as tea is
Manhua Zheng, Decong Tang, Anxin Xu
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Consumers’ Perception of Food and Agriculture Education in Farmers’ Markets in Taiwan
Foods, 2022 Following the trend of green product consumption, farmers’ markets sell green products and have gradually developed the promotion of environmentally friendly knowledge of food and agricultural education.
Chun-Chieh Ma, Hsiao-Ping Chang
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Modelling consumer perceptions of green products, purchasing behaviour and loyalty [PDF]
, 2021 Green products have gained prominence on the market largely due to their perceived benefits of environmental sustainability. In view of the growth in influence of green products, the objectives of the study were to determine the impact of product quality
Chikosha, Felix, Potwana, N
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Buletin Riset Psikologi dan Kesehatan Mental, 2021 Penelitian ini bertujuan untuk mengetahui pengaruh attitude toward green product dan green brand knowledge terhadap green purchase intention pada generasi milenial. Penelitian ini melibatkan 125 partisipan dengan rentang usia 21-41 tahun.
Dea Shinta Saraswati +1 more
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Predictors of green purchase intention toward eco-innovation and green products: Evidence from Taiwan [PDF]
, 2022 Recently, purchasing intention towards green products has gained global attention due to their extensive use and high environmental issues. Thus, the current article investigates environmental concern, environmental knowledge, green product, and eco ...
Batbayar, Batzaya +5 more
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How Does Green Product Knowledge Effectively Promote Green Purchase Intention? [PDF]
Sustainability, 2019 Knowledge can influence the whole decision-making process of consumers. While green product knowledge is often conceptualized as a direct antecedent of green purchase intention, empirical findings in support of this relationship are inconsistent.
Wang, Hong, Ma, Baolong, Bai, Rubing
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Cognitive-affective predictors of green purchase intentions among health workers in Nigeria [PDF]
Management Science Letters, 2018 Consumers’ consumption culture of the twentieth century has culminated into environmental degra-dation and its adverse consequences on health and the ecosystem.
Obinna Christian Ojiaku +2 more
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Green Product Purchase Intention
Journal of Secretary and Business Administration, 2018 Green products are environmentally sound products, designed and processed in a way to reduce the effects that may pollute the environment, whether in production, distribution and consumption. This study is conducted to determine the effect of green brand knowledge mediated attitudes toward the green brand and how it affects the intention to buy green ...
Arry Widodo, Aang Muhammad Nur Shidiq
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PENGARUH GREEN PRODUCT DAN GREEN BRAND AWARENESS TERHADAP GREEN PURCHASE INTENTION
E-Jurnal Ekonomi dan Bisnis Universitas Udayana, 2020 Penelitian ini bertujuan untuk mengetahui pengaruh green product dan green brand awareness terhadap green purchase intention. Adapun variabel yang digunakan dalam penelitian ini yaitu green product (x1) dan green brand awareness (x2) sebagai variabel independent dan green purchase intention (y) sebagai variabel dependent.
Hernizar, Anggry Tri +2 more
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Journal of Sustainable Marketing, 2020 Environmental degradation caused by the unsustainable consumption behavior of consumers puts a strain on the environment and is hindering sustainable development. One approach is to reduce or change consumption from traditional products to green products
Nader Al Zubaidi
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