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Green Wave: Navigating the future of Consumers Picks Multigroup Analysis [PDF]
المجلة العلمية للدراسات والبحوث المالية والتجاريةThis study analytically evaluates the factors that affect consumers' green consumption objectives The world's natural environment is being polluted by rising commercial activity and output, as evidenced for example, by harm to people, animals, and crops.
هشام قاسم فاضل
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The effect of environmental awareness as a moderation on determinants of green product purchase intention [PDF]
Global Journal of Environmental Science and ManagementBACKGROUND AND OBJECTIVES: This study aims to determine the effect of green brand positioning and knowledge and attitudes toward green brands on green product purchase intention moderated by environmental awareness.
A.S. Rama, . Yasri, P. Susanto
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Jurnal Dinamika Manajemen, 2015 Protecting the environment has become a main idea for some modern companies in applying the green marketing strategy. Many consumers perceive that a product with natural raw material can give a better benefit both in terms of health issue and environment.
A.A Sagung Ayu Wulandari, +2 more
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RETRACTED: Impact of COVID-19 pandemic on consumer behavioural intention to purchase green products.
PLoS ONE, 2022 This study examined the fear of COVID-19 pandemic and its impact on consumer behavioural intention to purchase green products. The data was collected from consumers of Malaysia in hypermarkets.
Ping Hu +4 more
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GREEN PURCHASE INTENTION ANALYSIS FOR MENSTRUAL CUP PRODUCTS
Journal of Business And Entrepreneurship, 2023 This research discusses sustainability that impacts the environment. We as humans find it very difficult not to coexist with objects that have plastic materials. Especially for women, who use sanitary napkin products for single use and have a negative impact on the environment and for the women themselves can be attacked by diseases, Such as cancer ...
Dominica Arni Widyastuti +1 more
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Cogent Business & Management, 2023 Nowadays, since green consumption is widely accepted and affordable, obtaining favourable attitudes of consumers toward green purchases becomes paramount to accelerating the market penetration of ecological items.
Nguyen Thi Hoang Yen, Dung Phuong Hoang
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Green Product Purchase intention in Malaysia
, 2018 El propósito de este estudio es identificar los factores clave que influyen en las intenciones de compra de productos verdes de la población de Malasia, específicamente en la ciudad de Petaling Jaya en el estado de Selangor. También pretende potenciar la relación entre la intención de compra del producto verde y sus antecedentes como precio, calidad y ...
Farida Bhanu, Tan Chin Hooi
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DETERMINANT FACTORS OF PURCHASE INTENTION ON GREEN PRODUCT
Jurnal Aplikasi Manajemen, 2017 This research aimed to examine a model which presents effects of man-nature orientation, of healthy consumption lifestyle, of attitude toward a green product, of subjective norm and of purchase behavioural control toward purchase intention of green product.
Ida Aryati Diyah, Tony Wijaya
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Customer-driven socio-environmental sustainability in fashion: The role of green word-of-mouth and perceived product value [PDF]
Global Journal of Environmental Science and ManagementBACKGROUND AND OBJECTIVES: The fashion industry contributes ten percent of global carbon emissions and consumes 93 billion cubic meters of water annually. Textile waste is projected to reach 148 million tonnes by 2030.
P. Yanti +5 more
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Southeast Asian Business ReviewThis research discusses the influence of Biospheric Values and Green Advertising on Green Product Purchase Intention, with Green Product Values as an intervening variable.
Raihan Wiratama, Dyah Sugandini
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