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Green Product Purchase Intention
Journal of Secretary and Business Administration, 2018 Green products are environmentally sound products, designed and processed in a way to reduce the effects that may pollute the environment, whether in production, distribution and consumption. This study is conducted to determine the effect of green brand knowledge mediated attitudes toward the green brand and how it affects the intention to buy green ...
Arry Widodo, Aang Muhammad Nur Shidiq
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Behavioral Sciences, 2023 As the global population continues to grow, the impact of environmental damage and resource depletion has been severely increased. In this context, green food gains tremendous potential as a sustainable solution.
Can Zheng, Shuai Ling, Dongmin Cho
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"Green Purchase Intentions Of Romanian Consumers " [PDF]
Annales Universitatis Apulensis Series Oeconomica, 2013 This study examines the green purchase intentions of Romanian consumers. Thepurpose of this paper is to identify major factors that affect Romanian consumers' greenpurchasing behaviour . Variables that influence purchasing decisions considered in the study are:Perceived Product Price, Perceived Product Quality, Organization‘s Green Image ...
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Antecedents Affecting Consumers’ Green Purchase Intention Towards Green Products
American Journal of Interdisciplinary Research and Innovation, 2022 Green marketing is a process of producing environment friendly product. Such type of products that are safe from different hazards. The aim of the study is to measure the antecedents affecting consumers’ green purchase intention towards green products special reference with Nikaweratiya Divisional Secretary area, Kurunegala District.
F B Kennedy, A M S S Adhikari
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PERAN ANTECEDENT GREEN PURCHASE INTENTION TERHADAP GREEN PURCHASE BEHAVIOR [PDF]
Equilibria Pendidikan : Jurnal Ilmiah Pendidikan Ekonomi, 2018 Secara garis besar penelitian ini bertujuan melihat hubungan kausalitasPerceived Consumer Effectiveness(PCE) dan Green University Advertising (GUA) serta Green Purchase Intention (GPI) terhadapGreen purchase Behavior(GPB). Penelitian ini melakukan eksplorasi penelitian berbasis partial least square (PLS). Satuan unit analisis adalah seluruh Warga UNNES
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Frontiers in Psychology, 2021 Green housing is a new type of building that advocates energy saving and environmental protection. How to stimulate buyers to buy green housing under the background of high cost is the key problem to guide green consumption.
Qun Feng +4 more
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THE EFFECT OF ENVIRONMENTAL KNOWLEDGE, GREEN ADVERTISING AND ENVIRONMENTAL ATTITUDE TOWARD GREEN PURCHASE INTENTION [PDF]
Russian Journal of Agricultural and Socio-Economic Sciences, 2018 This study aims to determine the effect of environmental knowledge and green advertising on environmental attitudes and green purchase intention, and the effect of environmental attitude toward green purchase intention of Starbucks consumer in Mataram ...
Pratiwi N.P.D.K. +2 more
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Buletin Riset Psikologi dan Kesehatan Mental, 2021 Penelitian ini bertujuan untuk menguji pengaruh environmental knowledge dan environmental concern terhadap green purchase intention pada generasi milenial. Penelitian ini melibatkan 218 responden dengan rentang usia 21 – 41 tahun.
Aqilah Fairuz Diash, Dewi Syarifah
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Young consumers’ intention towards future green purchasing in Malaysia [PDF]
, 2015 Green marketing is all about marketing products that are considered environmentally safe.The purpose of this study is to examine the influence of price, time, and eco-label, on the intention of future green products purchasing among young Malaysian.In ...
Al-Qasa, Khalid +2 more
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Green product buying intentions among young consumers: extending the application of theory of planned behavior [PDF]
, 2018 Green products present as one of the solutions for environment sustainability issue. This research reveals the factors explaining the purchase intention toward green products among young consumers.
Aisjah, Siti +3 more
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