Results 11 to 20 of about 113,201 (294)

Greenwash and green purchase intentions among Vietnamese consumers: The mediating roles of green skepticism, environmental concern and knowledge

Ho Chi Minh City Open University Journal of Science - Economics and Business Administration
As green marketing has gained momentum in recent years, corporations have begun using greenwash to gain a competitive advantage over their rivals. This study investigates a theoretical framework that establishes a connection between greenwash, skepticism
Oanh Thi Thuy Thai, Tho Alang
doaj   +2 more sources

Vietnamese consumer's perspective on green beauty care products: Exploring the impact of animal welfare concerns and skepticism toward green advertising

Acta Psychologica
Green consumers increasingly consider animal welfare (AW) in their decision-making, demonstrating a growing awareness of ethical considerations beyond conventional environmental concerns.
Bang Nguyen-Viet, Anh Thi Lan Nguyen
doaj   +3 more sources

The Effect of Persuasive Knowledge on the Attitude and Lifestyle of Organic Products Consumers; The Mediating Role of Skepticism about Advertising [PDF]

‫مدیریت بازرگانی, 2022
Objective Researchers have got conflicting perspectives on the reasons that make individuals disinclined toward consuming green products. Adopting a novel approach, this study focuses on the role of persuasive knowledge (i.e., agent, tactic, and topic ...
Fateme Abolhasani Targhi, Seyyed Hassan Hataminasab   +1 more
doaj   +1 more source

Measures to Create an Eco-friendly Business Management Environment through Greenwashing Case analysis [PDF]

대한환경공학회지, 2023
As environmental problems such as climate and resource depletion are seriously occurring worldwide, the climate crisis and environmental problems are drawing attention throughout society.
Jeongmin Lee, Goeun Jang, Seunghee Jin, Chaeyun Hwang, Sokhee P. Jung   +4 more
doaj   +1 more source

Empirical Study Of Greenwashing Antecendent And Its Consequences On The Purchase Intention Of Environmental Friendly Products

Performance, 2023
This study aims to examine the phenomenon of alleged greenwashing at PT Tirta Fresindo Jaya as the producer of Le Minerale bottled water with variables recommended in several previous studies, including Greenwashing, Skepticism, Confusion, Information ...
Muhammad Yusuf As-Shiddiqie, Weni Novandari, MD Aolywlah   +2 more
doaj   +1 more source

The Impact of Consumers’ Green Skepticism on the Purchase of Energy-Efficient and Environmentally Friendly Products

Energies, 2022
Interest in and acquisition of energy-efficient items and pro-environmental products and the scale of these purchases depend on consumer attitudes, especially those related to beliefs that such products are usually more expensive than their nonenergy ...
Katarzyna Kreczmańska-Gigol, Tomasz Gigol   +1 more
doaj   +1 more source

Linking green skepticism to green purchase behavior on personal care products in Indonesia

IOP Conference Series: Earth and Environmental Science, 2021
Abstract According to the goal of Sustainable Development Goals (SDGs) number 12, the producer is responsible for producing a better-quality product while minimizing natural resources and toxic materials. Along with that, the consumer’s awareness of buying environmentally friendly products also increases.
Masayu N Syadzwina, Rifelly D Astuti
openaire   +1 more source

ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI SIKAP SKEPTIS KONSUMEN PADA IKLAN HIJAU (STUDI KASUS PADA MASYARAKAT KOTA PALEMBANG KONSUMEN AIR MINUM DALAM KEMASAN (AMDK) MEREK ADES "PILIH, MINUM, REMUKKAN")

Journal of Management and Business Review, 2017
The number of green advertising has been increasing recently accompanied by the increasing number of environmental problems faced. This research aims to determine the influence of environmental concern, buying behavior, and conservation behavior on ...
Fenny Fathiyah, Zakaria Wahab
doaj   +1 more source

Imagining Corporate Sustainability as a Public Good Rather than a Corporate Bad [PDF]

, 2014
Corporations have been criticized for their environmental misdeeds for over a century, so it is not surprising that many view corporate approaches to sustainability with skepticism.
Wagner, Wendy E.
core   +1 more source

How the Green Marketing Mix Shapes Sustainable Consumption: Consumer Skepticism as a Multilevel Mediator in Saudi Arabia [PDF]

The Retail and Marketing Review
This study examines the effects of the green marketing mix, which comprises green products, pricing, distribution, and promotion, on sustainable consumption behavior, mediated by consumer skepticism in Saudi Arabia.
Dr Ammar A. Alawadh
doaj   +1 more source