Results 131 to 140 of about 16,160 (150)

"Great Sleep" as a form of hedonic consumption

Advances in Consumer Research, 2012
Valtonen, Anu, Moisander, Johanna
openaire   +2 more sources

Hedonic Consumption

1998
openaire   +1 more source

Experiential consumption: Affect – emotions – hedonism

2008
openaire   +1 more source

Approach and Avoidance Motivation: Investigating Hedonic Consumption in a Retail Setting

Journal of Retailing, 2012
Mark J Arnold
exaly  

Is it all about consumer engagement? Explaining continuance intention for utilitarian and hedonic service consumption

Journal of Retailing and Consumer Services, 2020
Janne Hepola, Heikki Karjaluoto
exaly  

Hedonic vs. utilitarian consumption: A cross-cultural perspective based on cultural conditioning

Journal of Business Research, 2008
Swee Hoon Ang
exaly  

The influence of hedonic versus utilitarian consumption situations on the compromise effect

Marketing Letters, 2014
Jungkeun Kim, Kim Jungkeun
exaly  

MODERN HEDONISM: IMAGINARY CONSUMPTION

2006
openaire   +1 more source

Understanding the Hedonic Consumption of Servicescapes: The Case of LEGOLAND

2015
This study is based on the concept of hedonic consumption and the importance of servicescapes. The study applied a qualitative approach in understanding the hedonic aspects and the experiences with servicescape setting in LEGOLAND, Windsor UK. The data was collected through autoethnography and interviews.
openaire   +1 more source

High-fit charitable initiatives increase hedonic consumption through guilt reduction

European Journal of Marketing, 2017
Ilaria Baghi, Paolo Antonetti
exaly