Results 231 to 237 of about 31,348 (237)
Some of the next articles are maybe not open access.

Influence of hedonic and utilitarian motivation on impulse and rational buying behavior in online shopping

Journal of Statistics and Management Systems, 2020
exaly  

The effects of hedonic shopping values on loyalty towards small retailers: The moderating role of trust

Journal of Retailing and Consumer Services
Jaeha Lee, Kwangsoo Park
exaly  

Shopping Motives and the Hedonic/Utilitarian Shopping Value: A Factorial Study

2006
openaire   +1 more source

Shopping Motives and the Hedonic/Utilitarian Shopping Value: A Preliminary Study

2005
openaire   +1 more source

A Study on Hedonic and Utilitarian Values and Time Pressure on Shopping in Turkey

2005
ÖZMEN, MÜJDAT   +2 more
openaire   +1 more source

The Influence of Perceived Hedonic and Utilitarian Value on Online Shopping Behaviour in Ghana

African Journal of Innovation and Entrepreneurship
openaire   +1 more source

Psychographics characteristic vs. hedonic and utilitarian values preferences in shopping situations

Polish Journal of Applied Psychology, 2002
openaire  
hedonic value
online shopping
utilitarian shopping value
utilitarian value
customer satisfaction
purchase intention
12. responsible consumption
11. sustainability
business
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