The effects of utilitarian and hedonic online shopping value on consumer preference and intentions
Journal of Business Research, 2006Abstract Though value has received significant attention in the marketing literature in recent years, research on the concept has been somewhat limited in the context of online shopping, particularly in regards to empirical hypothesis testing. This paper examines the relevancy of value dimensions for online shopping and the relationship between value
Eun-Ju Lee, Jeffrey W Overby
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Hedonic and utilitarian shopping value: Investigating differential effects on retail outcomes
Journal of Business Research, 2006Abstract Previous research on both hedonic and utilitarian shopping value has focused much effort on the antecedents of shopping value with very little emphasis on the outcomes of shopping value. This study investigates the complex interrelationships between satisfaction with the retailer, hedonic and utilitarian shopping value, and important retail ...
Arnold Mark +2 more
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Satisfaction of mall shoppers: A study on perceived utilitarian and hedonic shopping values
Journal of Retailing and Consumer Services, 2016Abstract Declining consumer footfall and diminishing sales in Indian metro cities have guided the expansion of malls in cities of central India. Shoppers of these cities are unfamiliar with the mall concept and have limited exposure of shopping values in the past.
Sunil Atulkar, Bikrant Kesari
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Personal values and impulse buying: The mediating role of hedonic shopping motivations
Journal of Retailing and Consumer Services, 2023Filipe Coelho +2 more
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Work and/or Fun: Measuring Hedonic and Utilitarian Shopping Value
Journal of Consumer Research, 1994Consumer researchers' growing interest in consumer experiences has revealed that many consumption activities produce both hedonic and utilitarian outcomes. Thus, there is an increasing need for scales to assess consumer perceptions of both hedonic and utilitarian values.
Babin, Barry J. +2 more
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Investigation of the effect of hedonic shopping value on discounted product purchasing
Review of International Business and Strategy, 2020Purpose This paper aims to determine the effects of hedonic shopping value on discounted product purchasing intention. Design Methodology Approach The population of the research consists of consumers who have wanted to benefit from “Magnificent Friday” campaigns or similar campaigns of big shopping malls in Gaziantep between the November 15, 2019 ...
Sinan Çavuşoğlu +2 more
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Shopping Tourist Satisfaction: An Application of Hedonic and Utilitarian Values
Journal of Tourism & Hospitality, 2017Shopping is a new form of tourism and has been regarded as a prime activity among tourists. However, no consensus of opinion has been reached on shopping tourism; several scholars consider shopping to be an incidental activity, whereas others believe that shopping is a crucial motivation for travel.
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Food waste prevention behavior in the context of hedonic and utilitarian shopping value
Journal of Cleaner Production, 2020Abstract Every year, about one third of food intended for human consumption is lost or wasted. The majority of this waste occurs at the consumer level, and disproportionately in developed countries. Given the strong consensus that food waste needs to be reduced, many studies have examined the reasons for food waste behavior as well as possible ways ...
Felix Katt, Oliver Meixner
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Antecedents and Consequences of Utilitarian and Hedonic Shopping Value
2010Auer-Srnka, Katharina +2 more
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When income matters: Customers evaluation of shopping malls’ hedonic and utilitarian orientations
Journal of Retailing and Consumer Services, 2009Thomas Allard +2 more
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