Results 201 to 210 of about 5,847,296 (231)

The Impact of AI-Recommended Content Affordances on Post-Purchase Intention in Stockout Substitution Scenarios. [PDF]

Behav Sci (Basel)
Dai B, Zhu J, Zhu X.
europepmc   +1 more source

Examining the influence of deterrent and enhancement factors on QR-code mobile payment continuance intention: insights from PLS-SEM and IPMA analysis. [PDF]

Front Big Data
Rahman A, Al Farid F, Bashar MA, Uddin J, Mahmud A, Abdul Karim H.   +5 more
europepmc   +1 more source

Drivers and Obstacles of Consumers' Continuous Participation Intention in Online Pre-Sales: Social Exchange Theory Perspective. [PDF]

Behav Sci (Basel)
Wang Y, Qiu X, Yin J, Wang L, Cong R.
europepmc   +1 more source

Shopping Motives, Big Five Factors, and the Hedonic/Utilitarian Shopping Value: An Integration and Factorial Study

Innovative Marketing, 2006
openaire   +2 more sources

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Hedonic and utilitarian shopping values in airport shopping behavior

Journal of Air Transport Management, 2015
This study aims to examine airport travelers' shopping decision mechanisms based on a value–attitude–behavior framework. In particular, the proposed model investigates the complex relationships between pairs of shopping values (hedonic versus utilitarian), attitudes (cognitive versus affective), and behavior (repatronage intention versus retailer ...
Yi-Shih Chung
exaly   +2 more sources

Utilitarian and hedonic shopping value in the US discount sector

Journal of Retailing and Consumer Services, 2009
Abstract General merchandise discount retailers in the US have evolved to offer higher levels of hedonic shopping value, thereby intensifying levels of intra- and inter-type competition within the industry. Academic research on consumer reactions to these efforts is limited.
Marguerite Moore
exaly   +2 more sources

A meta-analytic review of hedonic and utilitarian shopping values

Journal of Consumer Marketing, 2018
Purpose Hedonic and utilitarian shopping values have been researched since the mid-1980s in the fields of marketing, retail and specially on consumer behaviour. A number of studies have found evidence of their effects on satisfaction, buying intention and loyalty, but others have found no such effects or negative results.
Clécio Falcão Araujo
exaly   +2 more sources

The Differences of Hedonic Shopping Value and Purchase Intention in the Multichannel Shopping Environment for Apparel Shopping

, 2019
Multichannel shopping has changed the way that consumers shop by offering them more choice and convenience. The growing competitive apparel market forces retailers to assess their current marketing strategies and their implementation. It is fundamental that multichannel retailers constantly provide high levels of hedonic shopping value through ...
Charanya Nopnukulvised, Laden Husamaldin, Gordon Bowen   +2 more
openaire   +2 more sources

Satisfaction, loyalty and repatronage intentions: Role of hedonic shopping values

Journal of Retailing and Consumer Services, 2017
Abstract Today the Indian traditional retail shopper visiting various hypermarkets formats for purchasing and enjoying their valuable time with their family members and friends, as these formats offer hedonic shopping values. Therefore, this research paper focused on hypermarket shoppers of central India and the main objective of this study is to ...
Sunil Atulkar, Bikrant Kesari
exaly   +2 more sources

Shopping motivations on Internet: A study based on utilitarian and hedonic value

Technovation, 2007
Abstract Electronic commerce has been growing rapidly. Although business-to-consumer electronic commerce has created new opportunities for businesses, questions about consumer shopping motivations toward Internet shopping versus conventional shopping continue to persist.
Chechen Liao
exaly   +2 more sources