Results 171 to 180 of about 25,768 (263)

The Role of Intrinsic Quality in Reducing Consumer Xenocentrism: Evidence From a New World Wine Market

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Through technological advances in winemaking, New World wine‐producing countries have achieved wines of comparable or superior quality relative to traditional European producers. Nevertheless, the symbolic value associated with European wines may still outweigh that of domestic products, particularly in countries where historical sociocultural
Alvaro Luis Lamas Cassago   +4 more
wiley   +1 more source

Aging and Sustainable Consumption: An Investigation of the Role of Time Perspective

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT This research investigates how time perspective influences sustainable consumption among older consumers, a rapidly growing demographic. Across five studies, we find that older consumers are generally less likely than younger consumers to engage in sustainable consumption, largely because they adopt a shorter time perspective (Study 1 ...
Alessandro M. Peluso   +4 more
wiley   +1 more source

When a Week Is Not A Week: How Temporal Boundaries Shift Regulatory Focus and Consumer Preference

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Does consumer perception of a sales event change if it falls across a calendar boundary (e.g., next month) versus within the current month, holding objective time constant? We investigate this question in the context of Cyber Monday, the global shopping event occurring the Monday after the U.S. Thanksgiving holiday.
David DeFranza, Promothesh Chatterjee
wiley   +1 more source

Longer duration of amenorrhea is associated with lower delay discounting and less hedonic eating in girls and young women with low-weight eating disorders. [PDF]

open access: yesSci Rep
Wronski ML   +12 more
europepmc   +1 more source

Millennials' Hybrid Consumer Identities: Balancing Consumer Ethnocentrism

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT While consumer ethnocentrism has been widely examined, little is known about how consumers manage the persistent gap between ethnocentric attitudes and everyday purchasing behavior. Drawing on balance theory (Heider 1958), this study conceptualizes consumer ethnocentrism as a situationally activated balancing process rather than a stable ...
Barbora Vaculová, Clarinda Jansberg
wiley   +1 more source

The Brand‐New Overestimation Effect: Materialism and Identity Misforecasting As Cognitive Barriers to Second‐Hand Consumption

open access: yesPsychology &Marketing, EarlyView.
ABSTRACT Despite the rise of circular fashion, buying brand‐new garments remains the societal norm. This research identifies a cognitive bias hindering sustainable consumption: identity misforecasting, by which consumers mispredict how much a brand‐new purchase will enhance their identity.
Olaya Moldes   +2 more
wiley   +1 more source

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