Situational Impulsive and Compulsive Online Purchase of Fashion Products in Generation Z
This study investigates the situational factors influencing impulsive and compulsive online purchases of fashion products among Generation Z. The findings indicate that financial management has a negative and significant effect on impulsive buying ...
Ni Wayan Ekawati +4 more
doaj +1 more source
The relationship between impulsive buying behavior and personality: A research on mobile applications [PDF]
Araştırmanın amacı mobil uygulamalardan alışveriş çerçevesinde içgüdüsel satın alma eğilimi, içgüdüsel satın alma davranışı ve kişilik arasındaki ilişkiyi incelemektir.
Akarsu, Seda
core
THE EFFECT OF ASTROLOGY ON YOUNG CUSTOMER BEHAVIORS [PDF]
The main purpose of this study was to examine the effect of date-of-birth on consumption behaviors of young people. A face-to-face interview survey is conducted to collect data. SPSS 18.0 for Windows was used for data analysis.
Kitapci Olgun +2 more
core
Materialism Behavior On Private Label Buying Decision Among Indonesian Teenagers [PDF]
Nowadays, consumer behavior has become more complex and unpredictable. In consumer behavior, the relationship between product consumption and product ownership is closely related, one of the most interesting to study the behavior of consumer materialism.
Oliandes , Sondakh, Amelia, -
core
Applying the S-O-R model to explore impulsive buying behavior driven by influencers on social commerce websites. [PDF]
Hongsuchon T, Chen SC, Khan A.
europepmc +1 more source
Dataset on online impulsive buying behavior of buy now pay later users and non-buy now pay later users in Indonesia using the stimulus-organism-response model. [PDF]
Juita V, Pujani V, Rahim R, Rahayu R.
europepmc +1 more source
Mechanism of AI chatbot anthropomorphism on consumer impulse buying in live streaming scenarios based on SOR framework. [PDF]
Huang J, Ahmad W.
europepmc +1 more source
Impulsive buying has become increasingly prevalent among K-Pop fans, yet the psychological mechanisms underlying this behavior remain insufficiently understood. In particular, limited research has examined the moderating role of emotional intelligence in
Insi Karimiyah +2 more
doaj
Dataset on psychological determinants of impulsive buying in Vietnamese social commerce. [PDF]
Mai LVT, Nguyen HN.
europepmc +1 more source
Structural Relationships Among Marketing Stimuli, Pleasure Emotion, Trust in Seller, and Impulsive Buying in Sports Livestreaming E-Commerce: Evidence from University Students in Eastern China. [PDF]
Li X, Nam SB.
europepmc +1 more source

