Results 71 to 80 of about 7,385,376 (173)
Power and influence in family decision-making: child focussed perspectives from 21st century families [PDF]
, 2007 In response to the call for family research which (a) acknowledges that alternative forms of families exist, moving away from the predominance of nuclear conventions (Commuri and Gentry, 2000), (b) extends the restrictive nature of the participants ...
Kerrane, B, Hogg, M K
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Instagram Feed Appearance Mediating Social Media Marketing and Purchase Intention
Jurisma: Jurnal Riset Bisnis & ManajemenDigital marketing via Instagram indicates that high levels of Social Media Marketing activity do not always lead to an increase in Purchase Intention. This suggests the influence of other factors, particularly visual aspects reflected in the Instagram ...
Anannda Lailatul Fauziah, Ratih Amelia
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Emancipation, Epiphany and Resistance: On the Underimagined and Overdetermined in Critical Marketing
, 2006 The emerging area of 'critical marketing' claims that the value of importing critical social theory lies in its capacity to interrogate the basic assumptions and conventions that guide research and teaching practice and collective institutional ...
Brownlie, Douglas
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Influencer Marketing : the characteristics and components of fashion influencer marketing
, 2016 The ad blocking hype has brought new challenges for fashion brands to be seen and heard. Therefore new marketing strategies have to be found. Since the usage of mobile devises increased and consumers spend more time on online social networks - influencer marketing had been found as a authentic marketing channel to reach the consumers.
openaire +1 more source
MARKETING ON POLITICS AND PUBLIC LEADERSHIP
Jurnal Manajemen dan Wirausaha, 2018 This study examines the influence of political marketing and political will on public leadership and individual performance. The sample used is the people in Surabaya as many as 265 with a random sampling method.
Purwanto Purwanto +2 more
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Indonesian Interdisciplinary Journal of Sharia EconomicsThe transformation of information and communication technology in the business world has a significant influence, encouraging food product companies and others to utilize the media as a tool in marketing.
Firnanda Dwi Aprilia +1 more
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Jurnal Ekonomi Akuntansi dan Manajemen, 2015 This study aims to analize the effect of Customer Retention Effect Analysis Program (CRP) on Loyalty Through Customer Satisfaction in the Saving Customer atBNI 46 Jember.
Dimas Firman Kurniawan +2 more
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Humanities & Social Sciences CommunicationsThe purpose of this study was to examine the influence of dynamic marketing abilities on market performance with mediating role of specialized marketing skills in the case of from medium and large manufacturing firms in Sidama region.
Teshale Shode +2 more
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Journal of Management Small and Medium Enterprises (SME's)This study seeks to assess the influence of influencer marketing and product packaging on the purchasing decision of the Reyshaka Interior product. The research used a quantitative descriptive design.
Fathimatuz Zahroh +3 more
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Cause Related Marketing and Its Impact on the Purchasing Behavior of the Customers of Bangladesh: An Empirical Study [PDF]
Marketing, now, is not merely about only the market. The focal point is getting wider day by day. The companies are devising different schemes to contribute to societal development activities along with their attainment of corporate goals and objectives.
Mujahid Mohiuddin Babu, Md. Mohiuddin
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