Results 41 to 50 of about 11,483 (281)

Innate Immune Reprogramming Mediated by Endogenous Retroelement Dysregulation Drives Multiple Sclerosis Progression

open access: yesAnnals of Clinical and Translational Neurology, EarlyView.
Epigenetic reprogramming in hematopoietic stem and progenitor cells (HSPCs) and downstream myeloid cells, mediated by H3.3 downregulation and endogenous retroelement (ERE) overexpression, contributes to the progression of multiple sclerosis (MS). ABSTRACT Background Skewed myelopoiesis in the bone marrow has been identified as a key driver of multiple ...
Li‐Mei Xiao   +6 more
wiley   +1 more source

Comparative Effectiveness and Safety of Inebilizumab Versus Rituximab in AQP4‐IgG‐Positive NMOSD

open access: yesAnnals of Clinical and Translational Neurology, EarlyView.
ABSTRACT Objective Rituximab (anti‐CD20, RTX) and inebilizumab (anti‐CD19, INE) represent B‐cell‐depleting therapies used for aquaporin‐4 antibody‐positive (AQP4‐IgG+) neuromyelitis optica spectrum disorder (NMOSD); however, direct comparative evidence remains limited.
Jie Lin   +11 more
wiley   +1 more source

Power and impact of Influencer Marketing: the influence on young people and the deinfluencing case

open access: yes, 2023
reservedLa tesi si pone l’obiettivo di capire se l’influencer marketing sia ancora uno strumento efficace o se l’esponenziale aumento dei contenuti sponsorizzati ne abbia mirato l’incisività.
BERTATO, CHIARA
core  

The Dynamics of Influencer Marketing [PDF]

open access: yes, 2023
YouTube, Instagram, Facebook, Vimeo, Twitter, etc. have their own logics, dynamics and different audiences. This book analyses how the users of these social networks, especially those of YouTube and Instagram, become content prescribers, opinion leaders ...

core   +1 more source

Perceived Impacts and Predictors of Cannabis Products Used by Patients with Rheumatologic Conditions in Alberta, Canada: A Multivariable Analysis of Cross‐Sectional Survey Data

open access: yesArthritis Care &Research, EarlyView.
Objective This study aimed to characterize cannabis product choices (cannabinoid content and formulation) among patients with rheumatologic conditions and their associations with patient factors, patient‐reported perceived side effects, and positive impacts.
Susan Zhang   +10 more
wiley   +1 more source

Examining influencer marketing: the roles of para-social relationships, unpaid collaborations, and trustworthiness in shaping consumer buying behavior

open access: yesCogent Business & Management
The marketing landscape has intensely changed with the rise of digital platforms and social media. Social media influencer marketing was found by many previous studies to be a significant factor in shaping consumer buying behavior. This explanatory study
Nada Sarkis   +2 more
doaj   +1 more source

The Rise of Influencer Marketing - The Phenomenon of Rise of Influencer Marketing

open access: yesACADEMIA International Journal for Social Sciences
This research examines the evolving role of influencer marketing as a key component of digital advertising, particularly within Pakistan’s dynamic social media landscape. With the diminishing impact of traditional mass media such as television, radio, and print, brands are increasingly shifting toward personalized and interactive promotional strategies.
null Toba Saleem   +2 more
openaire   +1 more source

Real‐World Trends in Prenatal Antirheumatic Drug Utilization in Ontario, Canada: A Cross‐Sectional Time‐Series Analysis

open access: yesArthritis Care &Research, EarlyView.
Objective This study aimed to describe real‐world trends in preconception and prenatal use of antirheumatic drugs among pregnant individuals with rheumatic diseases in Ontario, Canada. Methods We conducted a time‐series analysis using repeated cross‐sectional data to examine annual patterns of disease‐modifying antirheumatic drug (DMARD) use among ...
Shenthuraan Tharmarajah   +6 more
wiley   +1 more source

Role of Gender in Shaping Consumer Responses to Doctor Influencer: Insights into Brand Perceptions and Repurchase Intentions in the Indonesian Mineral Water Industry

open access: yesQubahan Academic Journal
This study investigates the effectiveness of influencer marketing, focusing on Dr. Reisa's endorsement of Le Minerale mineral water in Indonesia. It examines how influencer attributes, such as physical attractiveness, familiarity, expertise, success ...
Endang Dwi Amperawati   +5 more
doaj   +1 more source

Influencer marketing and z generation

open access: yes, 2020
Szakdolgozatom célja, hogy részletesen bemutassam az influencer marketinget, mint az online marketing egyik legnépszerűbb és leghatékonyabb formáját a Z generáció tekintetébenKereskedelem és marketingBSc ...
Tánczos, Anett
core  

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