Results 11 to 20 of about 2,337,282 (347)
, 2022 The recent emergence and emphasis on live streaming have digitally transformed the fan engagement process, providing opportunities for digital content to be broadcast in real-time, bypassing or shifting traditional broadcasting methods. This chapter aims to define and theorize live streaming in sport management. Specifically, it examines live streaming
Sarah Wymer, Michael L. Naraine
openaire +3 more sources
Pricing and service effort strategy in live streaming commerce supply chain under the equal proportion settlement mode. [PDF]
PLoS ONEInvestigating novel collaboration modes is imperative for enhancing the cooperative ties between brand retailers and anchors as live streaming commerce moves progressively towards standardization.
Jinrong Liu, Yanfen Zhang, Zhongmiao Sun
doaj +2 more sources
Can Live Streaming Save the Tourism Industry from a Pandemic? A Study of Social Media
ISPRS International Journal of Geo-Information, 2021 As a reflection of shifting and fluid experiences in time and space, live streaming can reduce losses in the tourism industry associated with travel restrictions during the COVID-19 pandemic.
Qihang Qiu, Yifan Zuo, Mu Zhang
doaj +1 more source
PLoS ONE, 2023 Integrity-linked issues have become increasingly serious and attracted considerable attention regarding the sustainability of live streaming; therefore, live streaming anchors and suppliers have become increasingly concerned about their ongoing marketing.
Shanshan Jia
doaj +1 more source
Complexity, 2022 The isolation requirements of the coronavirus epidemic and the intuitive display advantages of live-streaming have led to an increasing number of retailers shifting to social live-streaming platforms and e-commerce live-streaming platforms to promote and
Jinrong Liu, Qi Xu, Zhongmiao Sun
doaj +1 more source
On Optimizing for Epidemic Live Streaming [PDF]
2010 IEEE International Conference on Communications, 2010 Optimal dissemination schemes have previously been studied for peer-to-peer live streaming applications. Live streaming being a delay-sensitive application, fine tuning of dissemination parameters is crucial. In this paper, we investigate optimal sizing of chunks, the units of data exchange, and probe sets, the number peers a given node probes before ...
Hegde, Nidhi +2 more
openaire +1 more source
Boosting Gossip for Live Streaming [PDF]
2010 IEEE Tenth International Conference on Peer-to-Peer Computing (P2P), 2010 Gossip protocols are considered very effective to disseminate information in a large scale dynamic distributed system. Their inherent simplicity makes them easy to implement and deploy. However, whereas their probabilistic guarantees are often enough to disseminate data in the context of lowbandwidth applications, they typically do not suffice for ...
Frey, Davide +3 more
openaire +2 more sources
Stretching gossip with live streaming [PDF]
2009 IEEE/IFIP International Conference on Dependable Systems & Networks, 2009 Gossip-based information dissemination protocols are considered easy to deploy, scalable and resilient to network dynamics. They are also considered highly flexible, namely tunable at will to increase their robustness and adapt to churn. So far however, they have mainly been evaluated through simulation, very often assuming ideal settings.
Davide Frey +4 more
openaire +2 more sources
Antecedents of Viewers’ Live Streaming Watching: A Perspective of Social Presence Theory
Frontiers in Psychology, 2022 Live streaming commerce as a popular marketing method has attracted wide attention, but little is known about why consumers continue to watch live streaming.
Jiada Chen, Junyun Liao
doaj +1 more source