Results 231 to 240 of about 5,147,949 (244)
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The effect of loyalty program fees on program perceptions and engagement
Journal of Business Research, 2016Stephanie M Noble, Christy Ashley
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Building brand relationship quality among hotel loyalty program members
International Journal of Contemporary Hospitality Management, 2017Yong Chen, Ada Lo, Hailin Qu
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Implications of Loyalty Program Membership and Service Experiences for Customer Retention and Value
Journal of the Academy of Marketing Science, 2000Ruth N Bolton, P K Kannan
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8th International Conference on Advances in Computing, Electronics and Communication - ACEC, 2019
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Examining the differential effects of social and economic rewards in a hotel loyalty program
International Journal of Hospitality Management, 2015Jinsoo Lee, Steve Pan, Kee Fu Tsang
exaly
Understanding loyalty program effectiveness: managing target and bystander effects
Journal of the Academy of Marketing Science, 2014Robert W Palmatier, Lena Steinhoff
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What do Customers Get and Give in Return for Loyalty Program Membership?
Australasian Marketing Journal, 2015Samir Gupta
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Network Formation of Coalition Loyalty Programs
ACM SIGMETRICS Performance Evaluation Review, 2017Arpit Goel 0001 +3 more
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