Results 21 to 30 of about 8,654 (267)

Rumusan Program Membership, Poin Rewards dan Email Marketing untuk Meningkatkan Loyalitas Pelanggan: Studi pada Semanis Kamu Cafe

open access: yesJurnal Administrasi Bisnis, 2022
This paper analyzes marketing strategies to increase customer loyalty. Customer loyalty can be used as a measure of a customer's level of loyalty to a particular product or brand.
Puspa Ayu Aprillia Pudjianingrum   +3 more
doaj   +1 more source

Blockchain-Based Sustainable Retail Loyalty Program

open access: yesIEEE Access, 2023
This paper addresses the issue of sustainability in retail sales, where the composition of the products themselves, their production and packaging process, and their transport to the point of sale play an important role.
Lukas Mastilak   +3 more
doaj   +1 more source

Pengaruh Program Loyalitas terhadap Kesetiaan Konsumen pada Industri Halal di Yogyakarta

open access: yesIhtifaz, 2018
This study aims to examine the effect of perceived benefits of loyalty programs, which include: financial benefits, social benefits, hedonic benefits, symbolic benefits of loyalty programs in the Halal Industry.
Mufti Alam Adha   +2 more
doaj   +1 more source

Effectiveness of Loyalty Programs

open access: yes, 2021
With the steady growth of interest in loyalty programs by both retailers and consumers, creating the right program is more important than ever. However, with an increasing number of decisions and designs, adopting a loyalty program has never been more complex. This dissertation aims to provide a better understanding on loyalty programs, and consists of
openaire   +1 more source

Marketing management of customers loyalty [PDF]

open access: yesMarketing i Menedžment Innovacij, 2014
The aim of the article. The aim of the article is consideration of theoretical and methodical principles of development and practical application of customers’ loyalty programs which help to define the program choice criteria for a business. The results
M.N. Ivannikova
doaj  

The influence of the ride hailing apps loyalty program on customer loyalty: A case study in Indonesia

open access: yesTransportation Research Interdisciplinary Perspectives
Gojek is one of the most popular ride-hailing companies in Indonesia. It has recently started innovations in developing its loyalty program; therefore, analyzing its impact on customer satisfaction and loyalty is an area that has the scope and need for ...
Fahira Anya Katili   +2 more
doaj   +1 more source

Management of Customer Loyalty in the Context of Digitalization as a Means of Increasing Financial Stability of a Company [PDF]

open access: yesProblemi Ekonomiki
The article highlights the issue of forming and managing customer loyalty in the service sector by using digital tools. The importance of customer loyalty as one of the most powerful components of an enterprise’s intellectual capital is emphasized.
Semenchenko Tamara O.   +2 more
doaj   +1 more source

Imaging of High‐Risk Neuroblastoma: Recommendations From SIOPEN Radiology and Nuclear Medicine Specialty Committees

open access: yesPediatric Blood &Cancer, EarlyView.
ABSTRACT Neuroblastoma is the most common extracranial solid tumor in early childhood. Its clinical behavior is highly variable, ranging from spontaneous regression to fatal outcome despite intensive treatment. The International Society of Pediatric Oncology Europe Neuroblastoma Group (SIOPEN) Radiology and Nuclear Medicine Specialty Committees ...
Annemieke Littooij   +11 more
wiley   +1 more source

Retail loyalty programs in malaysia: the relationship of equity, value, satisfaction, trust, and loyalty among cardholders / Mažmeninės prekybos lojalumo programos malaizijoje: nuosavas kapitalas, vertė, pasitenkinimas, pasitikėjimas ir lojalumas

open access: yesJournal of Business Economics and Management, 2011
This study examines loyalty programs in Malaysia in terms of perceived equity, value, program satisfaction, program trust, and store loyalty. A total of 400 questionnaires were collected from cardholders in Klang Valley, Malaysia.
Nor Asiah Omar   +3 more
doaj   +1 more source

Customer’s View and Experience with Loyalty Programs in the South Bohemia [PDF]

open access: yesSHS Web of Conferences, 2020
The aim of the article is to determine the attitudes of South Bohemian customers to the loyalty programs. The article is based on the partial output of research focusing on customer loyalty to loyalty programs.
Stuchlý Jaroslav   +2 more
doaj   +1 more source

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