THE USEFULNESS OF MANAGEMENT ACCOUNTING SYSTEMS, FUNCTIONAL DIFFERENTIATION AND MANAGERIAL EFFECTIVENESS [PDF]
, 1994 ~tis study examines the role of broad scope information, made available by management accouming system* (MAS), in enchanging mamgerial performance.
CHENHALL, ROBERT H., Mia, Lokman
core
CRITERIA OF EFFECTIVE MARKETING - ANALYSIS OF CORPORATE MARKETING ACTIVITIES IN HUNGARY [PDF]
, 2015 The practice of marketing has significantly changed among companies operating in Hungary since the economic transition with new emphasis, marketing activities and expectations have been emerged.
Nagy, Szabolcs
core +1 more source
Creating behavioral engagement among higher education's prospective students through social media marketing activities: The role of brand equity as mediator. [PDF]
Front Psychol, 2022 Ruangkanjanases A +3 more
europepmc +1 more source
Content marketing model for leading web content management [PDF]
, 2019 This paper is envisaged to provide the Ukrainian businesses with suggestions for a content marketing model for the effective management of website content in order to ensure its leading position on the European and world markets.
Bezpartochnyi, Maksym +2 more
core +1 more source
Role of Social Media Marketing Activities in Influencing Customer Intentions: A Perspective of a New Emerging Era. [PDF]
Front Psychol, 2021 Jamil K +5 more
europepmc +1 more source
Modelling the significance of social media marketing activities, brand equity and loyalty to predict consumers' willingness to pay premium price for portable tech gadgets. [PDF]
Heliyon, 2022 Malarvizhi CA +4 more
europepmc +1 more source
Modern marketing,determinant concept in the reappraisal of business and organizational professions and of training professionals in the new economy [PDF]
The content of marketing is countinously redefined and reflected in new concepts, therefore leading to the development of a new concept the modern marketing.
Valerica Olteanu
core
Sustainable customer retention through social media marketing activities using hybrid SEM-neural network approach. [PDF]
PLoS One, 2022 Yang Q +4 more
europepmc +1 more source
Serbian labor market with special emphasis on defining marketing strategy in tourism [PDF]
In addition to clear negative impact of the global economic crisis, which we witness, the labor market in Serbia has been faced with the transition problems accumulated through many years. Tourism and hospitality are among the those activities which have
Dakic, Stojanka, Fabian, Ksenija
core +1 more source
, 2005 One of the basic problems in local organic food systems seems to be connected to food chains. The range of creative initiatives covers all thinkable fields: information about ecology, farmers' own activities in creating brands and labels, associations ...
Kakriainen, Salla, von Essen, Hans
core