Results 31 to 40 of about 850,702 (303)

PENGARUH RELATIONSHIP MARKETING DAN LAYANAN PURNA JUAL TERHADAP KEPUASAN PELANGGAN PT. ASTRA INTERNASIONAL ISUZU SEMARANG

Jurnal Administrasi Bisnis, 2013
Relationship marketing and after-sales service is believed to be the key in improving customer satisfaction. To compete with other automotive manufacturers a special strategy is needed in terms of keeping the relationship marketing and improving the ...
Ferri Kurniawan, Nawazirul Lubis
doaj   +1 more source

Stability of Perovskite Indoor Photovoltaics: A Focused Review and a Call for Standardized Stability Reporting

Advanced Energy Materials, EarlyView.
While perovskite solar cells have been widely studied, including their stability, perovskite indoor photovoltaics (IPVs) have only recently emerged. Nevertheless, more studies are appearing in the literature. The systematic stability study of IPVs is crucial, particularly given the inconsistencies in reported methodologies and results, which call for ...
Ivy Mawusi Asuo, Arezo Mahdavi Varposhti, Cyril Chu Fubin Kumachang, Gopal Krishnamurthy Grandhi, Vincenzo Pecunia, Thomas Meredith Brown, Paola Vivo, Nutifafa Yao Doumon   +7 more
wiley   +1 more source

PERANAN PEMASARAN DIGITAL DALAM MENINGKATKAN PENJUALAN PT SAHABAT JAYA SUKSES

Madani: Jurnal Pengabdian kepada Masyarakat, 2023
PT Sahabat Jaya Sukses is incurring high marketing cost and facing declining sales. These can happen because this company is still doing offline marketing that requires high-cost, has narrow reach marketing, and has less target market’s accuracy.
Edalmen Edalmen, Ervina Ervina
doaj   +1 more source

Changes in Alcohol Retail Laws and Foot Traffic at Liquor Stores

Applied Economic Perspectives and Policy, EarlyView.
ABSTRACT We study how expanding alcohol availability at grocery and convenience stores affects consumer traffic in liquor stores by leveraging recent changes in state‐level alcohol distribution laws in a difference‐in‐difference quasi‐experimental design.
Nathan Palardy, Marco Costanigro, Joshua Berning, Jude Bayham   +3 more
wiley   +1 more source

Optimizing sales mode selection and marketing effort for a B2C marketplace under green product investment uncertainty [PDF]

Journal of Trade Science
Purpose – This study investigates the circumstances under which a business to customer (B2C) marketplace chooses to implement green marketing to promote green product investment (GPI).
Dinh Anh Phan, Thi Le Hoa Vo
doaj   +1 more source

Beyond the Ban—Shedding Light on Smallholders' Price Vulnerability in Indonesia's Palm Oil Industry

Applied Economic Perspectives and Policy, EarlyView.
ABSTRACT The Indonesian government imposed a palm oil export ban in April 2022 to address rising cooking oil prices. This study explores oil palm smallholders' vulnerability to the policy using descriptive statistics, Lasso, and post‐Lasso OLS regressions.
Charlotte‐Elena Reich, Tim Ölkers, Vanessa Bonke, Oliver Musshoff   +3 more
wiley   +1 more source

A marketing perspective on the impact of financial and non-financial measures on shareholder value

South African Journal of Economic and Management Sciences, 2013
The pressure for financial accountability contributed to widespread concern about the function of marketing within the company. Consequently, marketers have become preoccupied with measuring the performance of marketing activity.
Charlene Gerber, Pierre D Erasmus, Nic S Terblanche, Delia Schmidt   +3 more
doaj   +1 more source

Knowledge Graphs for Online Marketing and Sales of Touristic Services

Information, 2020
Direct online marketing and sales are nowadays an essential part of almost any business that addresses an end consumer, such as in tourism. On the downside, the data and content required for such marketing and sales are typically distributed, and ...
Anna Fensel, Zaenal Akbar, Elias Kärle, Christoph Blank, Patrick Pixner, Andreas Gruber   +5 more
doaj   +1 more source

Synergies in Agricultural Biodiversity Conservation: Decomposing the Interaction Between Nature Parks and Agri‐Environment Schemes

Applied Economic Perspectives and Policy, EarlyView.
ABSTRACT Understanding how policy instruments with overlapping goals interact is crucial for leveraging their synergies. This study explores the mechanisms for regional nature parks (a form of protected areas that impose no restrictions on agriculture) to enhance the adoption of biodiversity‐conserving agri‐environment schemes (AES) in Switzerland ...
Yanbing Wang, Christian Ritzel, Antonia Kaiser, Gabriele Mack   +3 more
wiley   +1 more source

Web Analytics – The Dominant Problem of Marketing Automation and Sales Funnel

Marketing of Scientific and Research Organizations, 2023
The purpose of the current article is to present the possibilities of using web and marketing analytics, in particular, the dominant marketing automation along with the sales funnel.
Golik-Górecka Grażyna
doaj   +1 more source