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HUBUNGAN ANTARA BAURAN PEMASARAN DENGAN LOYALITAS PASIEN RAWAT JALAN DI RUMAH SAKIT DAERAH KALISAT KABUPATEN JEMBER TAHUN 2017

open access: yesJurnal Ilmu Kesehatan Masyarakat, 2018
Marketing mix in hospital is ​​a group of controllable variables that can be used by hospitals to influence the reaction of service buyers. The marketing mix consisting of 7P (Product, Price, Place, Promotion, Process, Person, and Physical Evidence) can ...
Yuliasfa Sirrul Hayati   +2 more
doaj   +1 more source

STRATEGI PEMASARAN DALAM MENINGKATKAN JUMLAH PENJUALAN PADA HOME INDUSTRY SUIIP DESA KARANGREJO KABUPATEN TULUNGAGUNG

open access: yesJournal of Management Small and Medium Enterprises (SME's), 2022
7P marketing mix strategy is one of marketing strategies that has been widely used in every field of business. The purpose of this research is to analyze the marketing strategies that have been implemented in home industry SUIIP that is a ‘kembang ...
Yossy Inka Febriani   +1 more
doaj   +1 more source

Porovnání marketingového mixu mobilních operačních systémů [PDF]

open access: yesTrendy v podnikání, 2015
With the advent of new technologies, mobile apps gain popularity. During their creation, it is important to bear in mind the behaviour of the competition and the return on investments.
Michaela Jánská, Michael Igari
doaj  

EXTENDED MARKETING MIX (7Ps) AND HRM RECRUITING. HOW TO SELL A JOB

open access: yesStudia Universitatis Babeş-Bolyai Negotia, 2018
The need to merge marketing and human resource management gained momentum in the last two decades. The paper addresses the extended marketing mix, or the 7Ps of marketing, identifies and operationalize specific HRM components that fit this framework ...
Aurelian SOFICĂ, Smaranda COSMA
doaj   +1 more source

Neuromarketing Tools Used in the Marketing Mix: A Systematic Literature and Future Research Agenda

open access: yesSAGE Open, 2023
Although neuromarketing research has developed, the current studies lack to provide comprehensive insights into neuromarketing and marketing mix. Therefore, this study has designed to provide a comprehensive overview of neuromarketing, classification of ...
Ahmed H. Alsharif   +4 more
doaj   +1 more source

Key performance indicators of marketing mix effectiveness in the pharmaceutical business

open access: yesПутеводитель предпринимателя
The article is devoted to the study of determining key performance indicators of the marketing mix effectiveness in the pharmaceutical business. The problems and contradictions in ensuring the effectiveness of marketing in pharmaceutical companies are ...
N. A. Lagoda
doaj   +1 more source

Integrated Marketing and Customers’ Decision Saving Funds in Islamic Banks

open access: yesShirkah, 2019
Indonesia has a good market potential for Islamic banking business development. However, the market share of Islamic banks is still far behind the conventional ones. Over 5 years, Islamic marketing mix has been integrated with the contemporary marketing
Wenda Wahyu Christiyanto, Mardi Astutik
doaj   +1 more source

Marketing Mix

open access: yes, 2020
Kehidupan perekonomian Indonesia sekarang ini menampakan wajahnya yang cerah dan makin hari makin cepat dinamikanya. Indikasi dari hal ini dapat dilihat dari semakin banyaknya bermunculan jenis perusahaan dengan berbagai ragam spesifikasi dibidang usaha.
openaire   +1 more source

The PI3Kδ inhibitor roginolisib (IOA‐244) preserves T‐cell function and activity

open access: yesMolecular Oncology, EarlyView.
Identification of novel PI3K inhibitors with limited immune‐related adverse effects is highly sought after. We found that roginolisib and idelalisib inhibit chronic lymphocytic leukemia (CLL) cells and Treg suppressive functions to similar extents, but roginolisib affects cytotoxic T‐cell function and promotion of pro‐inflammatory T helper subsets to a
Elise Solli   +7 more
wiley   +1 more source

Pristup dizajniranju ISDN marketinškog miksa

open access: yesPromet (Zagreb), 2012
Initial "commercial" ISDN marketing-mix applications confirm the import of marketing in successful implementation of ISDN. Within insufficiently researched complex of ISDN marketing issues the paper presents the concept of the required more vigorous ...
Ivan Bošnjak
doaj   +1 more source

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