High-street fashion brand communication amongst female adolescents [PDF]
, 2010 This thesis was submitted for the degree of Doctor of Philosophy and awarded by Brunel University.The nature of high-street fashion brands amongst female adolescents is a combined set of fast fashion movements and early adopter demands within a ...
Methanuntakul, Kanwipa
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A Proposed Model of Self-Perceived Authenticity of Social Media Influencers
Media and Communication, 2022 It is rather contradictory that there is a high demand for authenticity in today’s virtual space, where some platforms encourage the proliferation of idealized images, the products of digital alteration.
Delia Cristina Balaban, Julia Szambolics
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Brand risks in the era of social media
, 2022 Bushell, C, Brand Risks in the era of Social Media (April 1, 2022).
Bushell, C., C Bushell
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The Potential of Facebook Utilization in Women’s Undergarments Luxury Fashion Brand
Asian Journal of Technology Management, 2017 . The dynamic of global economy drives luxury fashion businesses to change. The primary channel of retailing for luxury fashion brand undergarment is offline stores because Luxury brands are expected to evoke uniqueness and exclusivity through high ...
Fitri Aprilianty +1 more
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Analysis of Hermes’ Marketing Strategy: Evolution, brand positioning, and global impact [PDF]
SHS Web of ConferencesThis article provides an in-depth analysis of the marketing strategy of the Hermes brand. It begins by outlining the evolution of Hermes as a prominent luxury brand and examines its distinctive brand positioning and market impact.
Zong Ziyi
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Digital Media and Counter Narrative of Radicalism
Jurnal Theologia, 2020 This article aims to describe the meaning of narratives are used by digital media or online media to counter the narrative of radicalism. The research method used is discourse analysis to find the meaning in the text.
Athik Hidayatul Ummah
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Customer Experience, Brand Image and Its Impact Towards Revisit Intention to Batavia Café Jakarta
Majalah Ilmiah Bijak, 2022 The diversity of people who live in big cities like Jakarta makes consumer demand and tastes always change. This makes the culinary business more enthusiastic to meet market demand and compete with other culinary business owners. In an effort to maintain
Anita Maulina, Mohammad Sofyan Fauzi
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Value Added Banana Fiber and Creating Product Management Strategy of Baan Hia Weaving Community Enterprise, Pua District, Nan Province [PDF]
Journal of Humanities and Social Sciences Mahasarakham University, 2022 This research aimed to value-added from banana fiber and product management strategies using a participatory action research approach of the Baan Hia community enterprises group members, Pua District, Nan Province.
Anake Chitkesorn, Punnuch Chaipinchana
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Investigating the Impact of Promoting Charitable Activities in Social Networks on the Brand Equity of Charitable Institutions (philanthropy); Analysis of the Moderating Role of Perceived Uniqueness and Mediation of the Brand Experience of Philanthropists (case study: Golestan Ali Charity) [PDF]
مطالعات وقف و امور خیریهIntroductionCharity activities have long been a concern of all human societies. In the past, this was mostly done through face-to-face acquaintances or the introduction of a trusted person.
Omid Behboodi +2 more
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Non-uniqueness and prescribed energy for the continuity equation [PDF]
, 2015 In this note, we provide new non-uniqueness examples for the continuity equation by constructing infinitely many weak solutions with prescribed ...
Gusev, Nikolay +3 more
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