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Revista de Estudios Empresariales. Segunda Época, 2020 En este artículo aparecen los resultados de un análisis bibliométrico centrado en la comunidad académica y profesional interesada por el estudio del merchandising de autoservicio (self-service merchandising) o marketing en el punto de venta. El objetivo
Francisco Muñoz Leiva +2 more
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Vivat Academia, 2021 La creciente importancia de los portales de compra online frente al retail físico, hace necesario el desarrollo de estrategias en el punto de venta para que los consumidores sigan acudiendo a las mismas a comprar.
Pedro Pablo Marín Dueñas +1 more
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Merchandising jako skuteczna technika marketingu handlowego
Polityki Europejskie, Finanse i Marketing, 2010 W opracowaniu przedstawiono istotną rolę, jaką w życiu każdego konsumenta odgrywa merchandising. Zwrócono szczególną uwagę na merchandising handlowy, opisując jego techniki oraz obrazując je na przykładzie wybranego hipermarketu Carrefour w Siedlcach ...
Teresa Nowogródzka
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Vivat Academia, 2021 Frente a consumidores cada vez mejor informados y más exigentes, que también buscan que su compra se convierta en una experiencia y a la creciente importancia de los portales de compra onlinefrente al retailfísico, se hace necesario el desarrollo de ...
Pedro Pablo Marín Dueñas +1 more
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Особенности применения мерчендайзинга товаров бытовой техники
Путеводитель предпринимателя, 2020 In the article it is shown the present merchandising state in the household appliances shops in Novosibirsk. Basic merchandising elements and factors influencing their efficiency are appraised.
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FEBS Letters, EarlyView.This study reveals a unique active site enriched in methionine residues and demonstrates that these residues play a critical role by stabilizing carbocation intermediates through novel sulfur–cation interactions. Structure‐guided mutagenesis further revealed variants with significantly altered product profiles, enhancing pseudopterosin formation. These
Marion Ringel +13 more
wiley +1 more source
The PI3Kδ inhibitor roginolisib (IOA‐244) preserves T‐cell function and activity
Molecular Oncology, EarlyView.Identification of novel PI3K inhibitors with limited immune‐related adverse effects is highly sought after. We found that roginolisib and idelalisib inhibit chronic lymphocytic leukemia (CLL) cells and Treg suppressive functions to similar extents, but roginolisib affects cytotoxic T‐cell function and promotion of pro‐inflammatory T helper subsets to a
Elise Solli +7 more
wiley +1 more source
Rethinking plastic waste: innovations in enzymatic breakdown of oil‐based polyesters and bioplastics
FEBS Open Bio, EarlyView.Plastic pollution remains a critical environmental challenge, and current mechanical and chemical recycling methods are insufficient to achieve a fully circular economy. This review highlights recent breakthroughs in the enzymatic depolymerization of both oil‐derived polyesters and bioplastics, including high‐throughput protein engineering, de novo ...
Elena Rosini +2 more
wiley +1 more source
Journal of Consumer Sciences, 2023 Young consumers prefer to switch shopping channels freely for optimal shopping results and experiences. To meet these changing needs, retailers have begun implementing an omnichannel retail strategy that integrates their various shopping channels to ...
Jay Sang Ryu +2 more
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Impact of Visual Merchandising on University of New Hampshire Students [PDF]
, 2012 Visual merchandising is a marketing tool used by retail outlets in order to make their products attractive and engaging. It has the ability to sway consumers into buying a product, making visual merchandising a useful tool in today’s competitive market ...
Comyns, Bailey
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